What are the responsibilities and job description for the Digital Analytics Data Manager - Adobe Analytics position at Quill?
Quill is a valuable part of the Staples family of brands. Since 1956, Quill has held its position as a leader in office supplies.
Acquired by Staples in 1998, Quill delivers the essential services, solutions, and award-winning customer support to help our customers – and our people – thrive. When you partner with Quill, as a customer or as an associate, every workday is more rewarding.
From paper, ink & toner, to technology and custom print, we deliver the right products at the right value, plus an unmatched assortment of over 900 instant rewards available with every order.
What you’ll be doing :
- Develop and maintain a clear product vision and roadmap for web analytics based on organizational needs and business goals.
- Identify opportunities for new features, enhancements, and integrations that align with business objectives.
- Collaborate with teams such as Engineering, Marketing, and eCommerce to develop and deliver web analytics products and features.
- Ensure proper tagging of eCommerce features for data collection and analysis, and manage tagging engineers.
- Oversee the setup, configuration, and monitoring of web analytics tools like Adobe Analytics and Google Analytics.
- Utilize web analytics tools to collect and analyze data related to user behaviors, traffic acquisition, website performance, and conversion metrics.
- Present product plans, roadmaps, and performance metrics to stakeholders, ensuring alignment and transparency.
- Support product adoption by creating training materials, conducting training sessions, and providing guidance to internal teams and customers.
- Continuously evaluate and iterate on web analytics products and features based on user feedback, market dynamics, and evolving business needs.
- Stay updated with the latest trends, tools, and practices in web analytics products and the broader digital marketing landscape.
What you bring to the table :
What’s needed- Basic Qualifications :
What’s needed- Preferred Qualifications :
We Offer :
