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SALES LEADER

R. L. Winston Rod Company
Twin Bridges, MT Full Time
POSTED ON 3/27/2025
AVAILABLE BEFORE 5/13/2025

SALES LEADER


The R.L. Winston Rod Company is looking for a highly motivated Sales Leader to join our management team to help grow sales of Winston fly rods, Bauer fly reels, Winston Polarized Sunglasses, and our accessory products – both in the USA and internationally. The ideal candidate will be responsible for working with our Senior Marketing Manager and President to meet sales targets and strengthen our business partnerships globally. The Sales Leader will have the opportunity to take on increased responsibility within the company as we grow. Sales experience is important, and it will be helpful if the candidate is an excellent fly caster to demonstrate how Winston rods and Bauer fly reels are truly exceptional. Ultimately, this new Sales Leader position may involve significant travel to help drive sales growth of Winston and Bauer by ensuring our products are well represented in fly shops around the world.

Job Duties:

The Sales Leader will be a key part of our Sales and Marketing department. They will be responsible for working with senior management to develop and implement plans to drive sales volume and meet sales targets by supporting our outstanding dealer network around the world. This Sales Leader will be responsible for helping oversee the management of all Winston and Bauer sales functions – including our team of sales representatives in the field.

This position may be assigned to additional duties that assist the company in achieving its goals. The Sales Leader must always represent the integrity and values of Winston Rod Company and strive to maintain an inclusive, safe, and positive workplace.

Sales Leader Desired Qualifications:

  • 5 years’ experience selling to specialty retail accounts
  • A bachelor’s degree. Sales and marketing, or business management preference
  • Demonstrated ability to meet sales targets
  • Ability to design and implement successful sales strategies and programs
  • Experience with forecasting, budgeting, and reporting on key metrics
  • Excellent interpersonal, customer service, and communication skills
  • Success with hiring, managing, and mentoring sales representatives
  • Planning, organization, excellent writing, and problem-solving skills
  • Knowledge of the fly fishing industry, experience in all fly fishing disciplines, and excellent fly casting skills


Sales Leader Responsibilities:

  • Overseeing all sales operations by developing a plan including revenue targets, sales and expense budgets
  • Assists in creating annual unit and gross profit plans
  • Implements national and international sales programs to meet, or exceed, planned sales goals
  • Leads team of independent sales representatives by developing and executing territory-specific sales targets and plans
  • Manages sales representatives’ work results by planning, monitoring, and evaluating job performance
  • Maintains sales staff by recruiting, selecting, orienting, and training employees
  • Track and report on sales goals and expenses
  • Analyzing results and adapting strategy to changing market conditions
  • Partners with Marketing Team to drive revenue and support consumers and dealers
  • Assist Marketing Team in planning and executing product releases, and event participation
  • Understand our ideal customers and how they relate to our products
  • Provide and oversee exceptional customer service to our dealers and consumers
  • Ensure all communication with customers is followed up and resolved in a timely manner
  • Contributes to team effort by accomplishing related results as needed
  • Analyze industry trends to help shape future product offerings
  • Projecting expected sales volume and profit for existing and new products

To apply for this position, please email your resume to info@winstonrods.com or if you would prefer to fill out an application you can download our Winston Job Application Form.

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