Social Media Marketing Specialist

Position: Social Media Marketing Intern - Hybrid Role

Contract Duration: 12 Months

Pay Rate: $24/hour

Location: 50 Connell Drive, Berkeley Heights, NJ, USA 07922

Job Description:

• Serve as a Digital Beauty Advisor across all social platforms by engaging with fans and followers in a timely manner (TikTok, Facebook, Instagram, Twitter).
• Support le Care public channels (social, R&R, Q&A) by providing insight, strategy recommendations, and engagement as needed.
• Attend brand and Care training, work sessions, and meetings to stay up to date with social strategies and best practices.
• Follow Brand and Care-provided social FAQ documents for launches and key social moments.
• Compose custom responses to address issues clearly and understandably for the consumer.
• Recognize and recommend new ways to influence consumers’ purchase decisions.
• Alert internal Care and Brand teams to critical customer complaints and assist with problem-solving.
• Provide social content and engagement recommendations based on consumer feedback and trends.
• Stay up to date on new social media platforms, tools, and best practices.
• Stay immersed in the social ecosystem and track emerging trends.

Responsiveness:

• Maintain 100% reply rate and established response time goals across social channels.
• Maintain consumer satisfaction and sentiment scores as established by the group.
• Monitor personal social KPIs using Sprinklr.
• Offer schedule flexibility to support business needs, including weekends.
• Meet established quality standards in all contacts across all channels.
• Recognize opportunities for improvement in policies or processes and lead initiatives to enhance customer satisfaction.

LE CARE TECHNOLOGY SUITE:

• Document product issues in a way that the information can be used for product improvement or development.
• Accurately enter required information in CRM and surveys to ensure data integrity.

Job Qualifications:

• Bachelor’s Degree
• 1-2 years of social media engagement experience
• Customer service experience is desired
• Customer-obsessed mindset
• Knowledge and experience with major social media platforms required
• Ability to work in a fast-paced, dynamic environment, both independently and as part of a cross-functional team
• Must have a sense of urgency, flexibility, adaptability, resourcefulness, and responsiveness; willingness to work outside standard hours, including weekends
• Ability to report back to the internal team to funnel insights into product/experience/content creation strategy
• High level of organization, attention to detail, and a positive attitude
• Interest in beauty, fashion, and/or lifestyle brands
• Exceptional writing skills
• Excellent problem-solving ability
• Proficient in Microsoft Office applications, including PowerPoint, Word, and Excel
• Must be bilingual, specifically in Spanish