What are the responsibilities and job description for the Bilingual Digital Content and Social Media Coordinator position at Raiders Football Club LLC?
Position Overview:
Built upon our storied legacy, we win on and off the field by intentionally uniting our players, alumni, teammates, and guests. We strive to create meaningful relationships and deliver a world-class experience in all interactions. It is our shared responsibility to ensure that the greatness of the Raiders is in its future.
As the Bilingual Digital Content and Social Media Coordinator, you will shape and execute digital content and social media strategy, while working closely with multiple departments to create awareness and develop initiatives that enhance the brand in the international market. The position will focus on creating social platforms as well as creating and sharing content while working closely with the VP of Revenue Planning and Analytics and internationally based agencies, primarily located in Mexico City.
Essential Job Functions
- Assist in the creation of Raiders dedicated MX social platforms such as Instagram, Raiders Facebook Groups, etc.
- Works with multiple departments and stakeholders to create/publish/distribute original written content that’s published on our websites and mobile app.
- Coordinate work with content creators and ambassadors to amplify social media engagement strategies.
- Maintains daily/weekly social media calendar and posting schedule to maximize the impact of posts.
- Manages creative requests and asset delivery for Raider's social media and digital channels.
- Generates custom social media analytics reports using social media platforms' native insights and analytics tools.
- Tracks content against KPIs, identifying trends and best practices.
- Assist in scheduling and implementing a daily/weekly/monthly social media content calendar.
- Ability to understand fan sentiment and club/player narratives to help drive content creation.
- Real-time coverage of games and events.
- Maintain and update social media channels during home and away games.
- Recognize and react to real-time, emerging trends and current events to create content for distribution across social channels.
- Maintain digital content libraries and social media tools to stay current with evolving platforms.
Qualifications:
- Bachelor’s degree in a related field, or 1-2 years of experience in social media required
- Must be fluent in English and Spanish
- Prior experience in translation services is a strong asset
- Specific application/system experience Adobe Photoshop, Adobe Premiere, After Effects, and Adobe Illustrator proficiency Microsoft Excel for creating, editing, and maintaining analytics reports
- Ability to work nights, weekends, holidays
- Ability to travel domestically and internationally
- Ability to maintain confidential information
- Excellent attention to detail
- Passion for social media marketing, with a strong understanding of trends and best practices
Physical Aspects of Position (includes but are not limited to):
- Sitting for long periods of time throughout shift
- Occasional lifting and carrying up to 25lbs
- Occasional walking, standing, bending, kneeling, pushing, and pulling
The Las Vegas Raiders provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.