What are the responsibilities and job description for the Marketing Specialist position at Raining Rose Inc.?
The Marketing Specialist at Raining Rose Promos accomplishes divisional goals through daily multi-channel marketing plans contributions that align with the strategies set forth by the Marketing Manager. Duties include supporting business objectives and customer retention, creating sales assets, and further brand building.
ESSENTIAL DUTIES AND RESPONSIBILITIES (include but are not limited to the following)
- Display and promote company values (ASPIRE: Attitude, Safety, Passion, Integrity, Relationship, and Evolve).
- Create Raining Rose Promos presence on LinkedIn and manage all social media platforms including Facebook, Instagram, and LinkedIn.
- Create selling assets including presentation template updates, flyers, targeted campaigns, Impact Report, and Industry Trends.
- In conjunction with the Marketing Manager, contribute to the marketing plan and strategy recommendations based on performance data on a monthly/quarterly/yearly basis.
- Industry tradeshow planning, logistics, and attendance.
- Marketing email setup, testing, and optimization within HubSpot.
- Manage product listings on third party product search platforms.
- Community management on third party product search platforms.
- Website updates to rainingrosepromos.com.
- Help execute public relations opportunities.
- Industry trend research.
- Regular attendance.
- Other duties as assigned.
REQUIRED SKILLS AND ABILITIES
- Exposure to multi-channel marketing execution
- Demonstrated understanding of social media platforms
- Proven success in making marketing improvement recommendations based on analyzing data
- Strong written and verbal communication skills with prevalent professional demeanor
- Ability to work independently while also being a good collaborator and team contributor
- Curious, with the desire to learn and grow within the role
- Exhibits integrity in all work
- Takes a proactive approach to daily work and is not afraid to ask questions for clarity
- Detail-oriented
- Effective time and project management
- Demonstrated ability to learn and apply new approaches
- Intermediate level computer literacy
- Proficient in Microsoft Office Suite Products and ability to learn new systems and platforms quickly
EDUCATION AND/OR EXPERIENCE
- Bachelors degree in a relatable field required
- A minimum of 2 years marketing-related experience required
- Experience with marketing copywriting, social media management, and Canva preferred
PHYSICAL REQUIREMENTS/ WORKING ENVIRONMENT
Work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Sit an average of 6-7 hours per day
- Stand an average of less than 1 hour per day
- Walk an average of less than 1 hour per day
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Required Movements:
- Bend/Stoop Rarely (1-2 times per day)
- Reach above shoulder level Rarely (1-2 times per day)
- Squat Rarely (1-2 times per day)
-
Weight Carried:
- Up to 10 lbs Rarely (1-2 times per day)
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Weight Lifted:
- Up to 10 lbs Rarely (1-2 times per day)
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Hands Used for Repetitive Action:
- Simple/light grasping (both hands) Constant (greater than 25 times per hour)
- Fine dexterity (both hands) Constant (greater than 25 times per hour)
- Job requires wearing personal protective equipment as necessary