Marketing and Communications Coordinator

Description

Our Company

At Raiz FCU, we share a passion for knowledge and a pursuit of growth. Grounded in our El Paso heritage as previously Teachers Federal Credit Union, since 1936 we are growing to help our community move into the future. We are inspired people, invested in you.  At Raiz, we guide our members to focus on what could be and help them get there. This new path inspires us to look ahead and lead the way with passion.

Job Overview

This position reports to the Marketing Manager. This role requires someone passionate about marketing and branding. This role will coordinate and execute all internal and external marketing communication and public relations projects, oversee all marketing promotion and branding events, and lead all advertising projects.

You will be an empowering mentor who will be:

• A trusted expert
• A natural communicator
• A champion for our members and the community
• A guide through the moments that matter the most to our members

Position Details:

Onsite

12020 Rojas, El Paso, Tx 79936

Monday-Friday, occasional Saturdays

Pay Details:

$20.78-$31.17

Qualifications

Skills and Experience

• Bachelor’s degree in marketing or a related business field.
• Minimum of three (3) years of progressive experience in marketing or related positions.
• Excellent communication skills – written, presentation, and spoken.
• Creative marketing skills.
• Event coordination experience.
• Knowledge of working with business partners and vendors to support marketing initiatives.
• Knowledge of financial products is preferred but not required.
• Strong project management and budgeting skills.
• Demonstrated leadership and interpersonal abilities.
• Critical thinking and problem-solving skills.
• Detail-oriented and ability to multi-task.
• Proficient in Microsoft Office and web-based applications.
• Must hold a valid Driver’s License and maintain eligibility for corporate vehicle usage.

Role Description and Essential Duties

• Assumes responsibility for developing communication strategy and messaging while maintaining consistency across all channels for all credit union advertising and promotions.
• Launch marketing communication campaigns and promotions as outlined in Raiz’s marketing plan.
• In charge of developing copy text for brochures, internal communication, external communication, press releases, email marketing, web posts, intranet announcements, and other projects.
• Stays informed about new marketing communication strategies.  Monitors competitors’ strategies and industry-leading trends.  Applies current trends to functions.
• Assumes responsibility for the effectiveness of advertising campaigns and presenting performance reports.
• Develop the goals for each marketing advertising campaign and media sponsorship and report the results to appropriate parties.
• Reviews advertising mediums and collaborates with the advertising agency to place media according to each campaign's goals and targeted audience.
• Ensures all marketing payments to external vendors and partners are completed promptly.
• Maintains the Credit Union’s professional brand reputation.
• Maintains department management informed of vendor contracts and agreements.
• Assist the marketing department in events and special functions as needed.
• Complies with all Bank Secrecy Act (BSA) rules and regulations, in addition to Customer Identification Program (CIP). Attends required annual BSA training and required compliance training.
• Assist with all other duties as assigned or identified.

Salary : $21 - $31