What are the responsibilities and job description for the Director of Marketing position at RAM Recruiting?
RAM Recruiting -
Do you have a passion for senior care and a knack for crafting compelling marketing strategies? Are you a dynamic leader who thrives on driving results and making a difference? Join our team as the Director of Marketing as a pivotal role in transforming the way we enrich the lives of our residents.
Responsibilities :
As the Director of Marketing, you'll be at the forefront of establishing our brand presence and driving growth across multiple locations. Your strategic insights and leadership will steer our marketing efforts to new heights. Key responsibilities include :
- Develop and implement a regional marketing strategy that aligns with our brand values and goals, promoting our unique approach to senior living.
- Lead and mentor a team of talented marketing professionals, fostering a collaborative and high-performing culture.
- Collaborate closely with each nursing home to ensure alignment of marketing initiatives with the specific needs of their communities.
- Create innovative campaigns and initiatives that resonate with our target audience, showcasing the enriching experiences we offer.
- Forge partnerships with local organizations, community influencers, and healthcare providers to expand our reach and impact.
- Analyze data and market trends to refine strategies, optimize campaigns, and drive continuous improvement.
Requirements :
We're seeking a visionary marketing leader with a strong background in healthcare and a proven track record of driving success. To excel in this role, you should have :
Benefits :
Join us in shaping the future of senior living! Together, we'll elevate senior living experiences to unprecedented heights.