What are the responsibilities and job description for the Marketer position at Ramsey Solutions?
Team: Digital Marketing
Location: Franklin, TN—on-site, relocation assistance available, flexible schedules available
Salary: $48,000 - $60,000/year* profit sharing benefits
*Range depends on skill level and overall experience.
A Little Bit About Us: You might know us from our founder and CEO, Dave Ramsey, who’s given no-nonsense money advice on the radio since 1992. Three decades later, Ramsey Solutions is a household name in personal finance, with a mission to change the toxic money culture for good.
Our Mission: Ramsey Solutions provides biblically based, commonsense education and empowerment that give HOPE to everyone in every walk of life.
Here’s a Taste of Our Benefits:
- Health insurance (includes plans eligible for an HSA—with a company match up to $500!)
- 401(k) retirement plan with 4% match/company contribution
- Annual wellness, counseling and grocery membership reimbursement
- On-campus cafe with subsidized pricing for breakfast, lunch and coffee bar
- Dependent care FSA
- Tons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!
Where and How You’d Work:
Ramsey Solutions Headquarters is located just outside of Nashville in Franklin, Tennessee. We value our strong, unified company culture because we believe the best work is done together. That’s why all of our team members work on-site under the same roof. But work-life balance is also important to us, so we offer flexible work schedules to take the stress out of appointments, family obligations and other needs that may pop up.
While every team member has a designated workspace (with an electronic sit-stand desk), our campus was designed to house a variety of unique work and play zones (e.g., quiet library space, coffee bar/lounge areas, recreational game zone, and outside/patio work and break areas).
What You’d Do in This Role:
We're on the lookout for a data driven Marketer who can meaningfully contribute to campaign execution and performance analytics for our Ramseysolutions.com website. You will play a key role in bringing our fans through the customer journey, exposing them to our products and further contributing to our mission of bringing hope to everyone in every walk of life.
You’re Probably a Match If:
- You have 2 years of generalist marketing or product marketing experience
- You have a solid understanding of digital marketing fundamentals (i.e. E-commerce/ website marketing)
- You have familiarity with Google Analytics, A/B testing, and digital marketing fundamentals
- You are a data driven individual who can make changes according to the data presented
- You have experience working in marketing funnels
What Winning Looks Like:
- Accelerate implementation, testing, and iterative improvements for key initiatives, driving greater engagement and conversions.
- Increase Homepage Conversion Rate Build and report on ongoing A/B testing to refine messaging, design, and CTAs.
- Execute promotional/seasonal strategies to drive conversions.
- Analyze user behavior and iterate on content and layout based on data.
- Optimize Site Navigation for Better User Experience & Retention Assist in executing updates to site structure and tracking impact on user engagement.
- Collaborate with internal BU stakeholders to maintain a seamless cross-channel experience.
- Drive Entry into the Getting Started Assessment Optimize our white space tool, the GSA, to introduce new visitors to the assessment.
- Leverage email, content marketing, and coordination with social to drive awareness.
- Optimize landing pages and entry points to maximize completion rates.
- Improve Execution & Speed to Market Support Alec by taking ownership of tactical execution
- Increase velocity of testing and iteration cycles
Other Stuff to Know:
We’re looking for people who are passionate about our mission. This isn’t just a J-O-B. We experience resistance every day because what we believe is absolutely countercultural. We actually hate debt. We actually cut up our credit cards . . . like, for real. Some of us are still fighting our way out of debt, but we aren’t going back. If you don’t know much about Ramsey Solutions and our founder, Dave Ramsey, we encourage you to download the Ramsey Network mobile app and consume our content.
If Ramsey Solutions sounds like a workplace where you can get excited about Mondays, apply today. We can’t wait to hear from you!
EOE, including disability/vets
Salary : $48,000 - $60,000