What are the responsibilities and job description for the Digital Shelf Manager position at Rangam consultancy Inc?
Position Title : Digital Shelf Manager
Job Description Summary :
The Commercial Digital Shelf Manager reports into the eCommerce & Digitization Group Director.
This role will manage various capabilities used by internal & external stakeholders to enhance the Digital Shelf for all Client products.
These systems are used to manage, monitor, report and analyze the performance of our products in the eCommerce space across search metrics, content benchmarks, inventory availability, and ratings & reviews.
This role requires strong communication skills aimed at simplifying complex digital concepts & capabilities to educate, empower, and inspire the Client system towards meeting its strategic eCommerce objectives, through best-in-class Digital Shelf execution.
Function Related Activities & Key Responsibilities
Co-own Tier 1 customer support and optimization strategy with the Senior Digital Shelf Manager
Outline syndication and content optimization strategy for Tier 2-4 managed customers and partners for implementation by agency partners
Support Bottlers' Digital Shelf activities through platform management and technical support
Serve as content manager for eCommerce accounts; working closely with brand, science and regulatory, and legal teams to create content and activate new items across eCommerce platforms
Support the enhancement and creation of tools and capabilities around online presentation and syndication of product information within the eCommerce channel
Manage Marketing and IT projects needed to support the systems and tools used and to further enhance online content across North America and Platform Services
Ability to synthesize data across multiple sources, translate into opportunities, and simplify to share across various teams
Strength in communication and ability to positively influence and educate multiple stakeholders
Experience with data analytics and visualizations tools (i.e. Alteryx, Power BI, Tableau) is a plus
Education Requirements :
Bachelor's Degree in Marketing, Business, Computer Science or related field required.
What You Need to Be Successful :
2-3 years of work experience in eCommerce, Online Merchandising, Website Management, Product Management, and / or Project Management
Direct experience with omni-channel environments and / or eCommerce (retail) channels.
Experience with content management and syndication platforms i.e. Salsify, Syndigo
Track record of cross-functional leadership and collaboration, excellent interpersonal and communication skills and self-starter attitude
Understanding of HTML and Python is a plus
Functional Skills : Proficient in Microsoft Office (Excel, Powerpoint, Word), HTML, Salsify, Syndigo
Skills :
Alteryx, Communication, E-Commerce, Hyper Text Markup Language (HTML), Integrated Digital Marketing, Marketing Data Analysis, Microsoft Office, Microsoft Power BI, Python, Syndications, Tableau
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