Demo

Executive Vice President, Account Director

Razorfish Health
Philadelphia, PA Full Time
POSTED ON 3/27/2025
AVAILABLE BEFORE 5/3/2025
Company Description

What took you so long?! We’ve been waiting for you. Yep, you read that right. We are looking for you to bring your authentic self to work every day because we know that it’s not what you do that makes you different; it’s how you do it that makes you truly unique. And we’re not just saying it, our people think that too—helping us to be named an Ad Age Best Place to Work in 2022.

We know you are not your resume; we understand you are not your work, and we respect that you are so much more than a job description. You are you.

We’re interested in you—are you interested in us? Keep reading, and let us know.

At Razorfish Health, we are fueling the practice of modern medicine. RFH is built for the modern age of medicine. We have a deep commitment to science, technology, and innovation to help health care providers and patients make better connections for better outcomes. Our focus is on future trends and disruptors that will shape how medicine is practiced today, creating a healthier tomorrow.

We support that promise with 300 employees across three office locations in New York City // Philadelphia // Chicago and many remote employees. We have 12 team members with MDs, PharmDs, or PhDs, and 5 of the top 8 pharma companies on our roster.

Overview

The Client Service Lead is a visionary who shares the client’s bold ambition to unite science, technology, and talent to get ahead of diseases. This position will be part of the Publicis’ leadership team for this client including: the Global Client Leader (GCL), Global Business Strategy Lead, Performance Measurement Lead, Operations Lead and Finance Lead. The initial focus will be leading the very large therapeutic business unit in the US, then expanding to global. They will set the business vision across the therapeutic area and navigate across teams/agencies both inside and outside Publicis. This role needs to help the client prioritize brand investments in order to drive their overall stock performance. The role sits “above” agencies, but the role is responsible for working with the agency leaders to build annual plans that reflect the client’s vision. The position reports to the Global Client Leader.

Responsibilities

  • Partner with Publicis Global Client Leader and Executive Leadership at the client to set the marketing/sales vision and strategies across divisions with 12-month focus.
  • Work with performance measurement team at Sapient and Publicis Media to set KPIs and optimize plans in real time to ensure KPIs are met.
  • Implement a new go-to-market model piloted by the therapeutic area lead at the client and apply across all divisions to drive growth and stay ahead of competition.
  • Translate TA overall business plan to the annual brand strategy and operational plans led by the agencies.
  • Demonstrate an equal appreciation for brand building and performance marketing.
  • Contribute to development of a new Agency model within Publicis that connects agency teams across the creative, media, data, business transformation team with a single goal to drive business forward.
  • Encourage clients to explore new ways of engaging customers with a focus on retail programs and health systems innovations. What led to the initial business success won’t deliver future success. The playbook must change.
  • Work with data partners to ask the right questions that uncover insights to fuel creative ideas.
  • Create impactful work that drives connections between health care professionals, consumers, and pharmacists.
  • Build high-performing diverse teams.
  • Consistently challenge our clients with an “outside in” approach to marketing - testing marketing innovations and applying cultural fluency from outside of pharma.
  • Be a champion of Publicis Groupe’s philosophy “Power of One” - a borderless approach to bringing talent from across the globe to bear for our client regardless of P&L or home agency.

Qualifications

  • Accomplished in the industry, with at least 15 years’ experience
  • Must be versed in modern marketing e.g., performance marketing approach where each tactic/investment is measured against time gated KPIs.
  • Ideally has spent time working in or closely with media agency.
  • Intimate understanding of CRM.
  • Experience shifting from one size fits all creative campaign to modular content, automating personalized messages per patient and HCP audiences.
  • Diverse experience: Pharma, OTC, B2B, Retail, and Tech.
  • Understanding and love of HCP marketing.
  • Potential experience: Sr. leadership role at an agency overseeing a single client experience at consulting company or media company a plus
  • Global experience preferred: an understanding of cultural differences across EU5, US, Japan, and China.
  • Baseline understanding of health systems, EHR, insurance landscape.

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.

Compensation Range: $240,000 - $325,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 4/15/2025.

Salary : $240,000 - $325,500

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