What are the responsibilities and job description for the Paid Social Media Buyer position at Reach Digital?

Reach Digital Paid Social Media Buyer Brooklyn, NY

Full time Apply for Paid Social Media Buyer

As a Paid Social media buyer you are accountable to client performance and revenue attainment, through implementing growth frameworks, optimizing media spend, and working with cross-functional partners to create content & CRO flywheels.

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DescriptionAbout the Position

You are a media buyer who wants to move fast, own performance, and become an expert at your craft.

You will be fully responsible for the success of the campaigns you run and the primary contact working with brands. You work well cross-functionally but are not afraid to roll your sleeves up and do the work. Most of all, you have strong analytical and communication skills, and are excited to become an expert in paid social advertising.

Responsibilities

Build and manage Facebook, Instagram, and TikTok campaigns for clients, incorporating AB test experimentation, forecasting, and customized creative assets

Set quarterly goals and objectives, while hitting KPIs

Analyze and optimize media spending around client needs, focusing on data-driven tactics

Lead relationships through weekly meetings, slack, etc. and build strong client partnerships

Possess strong communication skills and high emotional intelligence, including insight development and telling a story with data

Prepare reports showcasing ad performance and share insights on current and future tests

Stay ahead of the curve on new strategies, advertising channels, conversion rate optimization techniques, industry trends, and client issues

Qualifications

1-3 years of related Paid Social media buying experience for eCommerce

Ability to analyze raw data and formulate insights to shape client strategy, ability to tell insightful stories with supporting data

Passionate about helping clients and building brands

Excellent writing, grammar, and communication skills

Bias for action, hunger for learning and career development

Mindset of self-accountability, ability to problem-solve independently and come to the table with solutions

Must be located in New York City

Above industry standard salary - based on experience

Great career growth opportunity

Partially remote, headquartered in NYC

About Us

We are a performance marketing & growth initiatives firm, focused on results, moving fast, & self-accountability. We are excited about growing brands into market leaders and supporting entrepreneurs.

As marketers, we believe education is the key to conversion, not trickery or deceit.

We are motivated by the challenges of developing, launching, and scaling eCommerce & Lead Gen businesses and navigating the ever-changing digital marketing landscape.

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