What are the responsibilities and job description for the Digital Marketer position at Real People Real SEO?
About Us
At Real People Real SEO, we're dedicated to delivering customer-centric digital marketing strategies that drive results. Our focus is on helping home service businesses like roofers, plumbers, solar companies, attorneys etc.... dominate the first page of Google search results. We believe in creating tailored solutions that not only enhance online visibility, but also foster customer loyalty and retention.
Why Work With Us
At Real People Real SEO, we view our team as the cornerstone of our success and are dedicated to fostering an environment that supports not just professional growth but personal well-being. We're committed to ensuring that our employees maintain a healthy, balanced lifestyle that complements their family commitments. Our compensation model is structured to directly reward our team members as the company thrives, making every employee feel like a part owner. Join us, and be a part of a dynamic team where your contributions are recognized, valued, and rewarded.
Perks and Benefits:
- Every weekend off
- Health, dental, and vision insurance
- Growth opportunities within the company
- Paid time off
About The Position
We're seeking an experienced and results-driven Digital Marketer to join our team in Chandler, Arizona. In this role, you'll be responsible for developing and implementing comprehensive digital marketing strategies that align with our clients' goals and budget constraints.
Position Type: Full-time, Salary Profit Sharing
Location: In-office, Chandler, Arizona
Key Responsibilities
- Conduct thorough keyword research and analysis to inform SEO strategies
- Implement on-page and off-page SEO techniques to improve client website rankings
- Manage and optimize WordPress websites for improved performance and user experience
- Set up and manage SMTP and WPForms for efficient lead capture
- Utilize Google Analytics and Google Search Console to track and report on website performance
- Create and manage Google Ads campaigns, including search ads, call ads, and local ad extensions
- Develop and execute Facebook ad campaigns focused on conversion
- Implement strategies to improve Google Business Profile rankings
- Manage social media accounts to increase engagement and brand awareness
- Create and manage content across various platforms
- Communicate effectively with clients and team members
- Implement website conversion strategies to improve lead generation performance
Qualifications
- Proven experience (3 years preferred) in digital marketing, particularly in SEO and PPC advertising
- Expert knowledge of keyword research, on-page and off-page SEO techniques
- Proficiency in WordPress, SMTP, and WPForms
- Advanced skills in Google Analytics, Google Search Console, Google Ads, and Facebook Ads
- Strong understanding of local SEO and Google Business Profile optimization
- Experience in social media management and content creation
- Excellent communication skills, both written and verbal
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
- Experience working with home service businesses is a plus
Project Management and Strategic Planning:
- Capable of managing multiple projects simultaneously with strict deadlines.
- Able to set clear objectives for projects and meet set goals on time.
- Experienced in web development and design, with a focus on improving user experience.
- Expert in conducting keyword research and competitor analysis to guide strategic marketing efforts.
- Able to craft content that is rich in keywords to significantly improve search engine rankings and user engagement.
The following are not required but are considered a plus.
- Possess a Bachelor's degree in Marketing, Business Administration, Communications, or a similar field, or bring equivalent experience.
- Experience with popular online marketing tools such as MOZ or SEMRush.
- Google Adwords Certification.
- Google Analytics Certification.
- Experience with Reputation Management.
- Technical understanding of local and organic SEO. (301 redirects, robots.txt, backlinks, NAP, citations, Etc.)
Job Type: Full-time
Pay: $54,000.00 - $90,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
- No weekends
Experience:
- Marketing: 3 years (Required)
Ability to Commute:
- Chandler, AZ 85225 (Required)
Ability to Relocate:
- Chandler, AZ 85225: Relocate before starting work (Required)
Work Location: In person
Salary : $54,000 - $90,000