What are the responsibilities and job description for the Senior Digital PR Executive - German Job at Reboot Online in New York position at Reboot Online?

Now's your chance! We are hiring for a German-speaking Senior Digital PR Executive to join Reboot Online! This role will form part of our SEO digital PR team, led by our digital PR Account Director and our Head of digital PR.

You will have a strong grasp of German media, thrive within a fast-paced agency setting, possess excellent communication skills and get a buzz from securing link placement KPIs for your data-led creative campaigns.

Joining the quickly expanding team at Reboot offers numerous benefits and perks, including fully remote work, a 4-day working week with Fridays off and the opportunity to work from abroad.

Key Objective

As a Senior Digital PR Executive (German) at Reboot, your primary responsibility is to develop and implement link-earning Digital PR campaigns for the German market, to enhance our client's SEO rankings, increase their online presence and drive engagement.

This involves monitoring German media across multiple sectors to effectively ideate. You will collect and analyse data where appropriate, build media lists, write press releases, build strong journalist relationships and ultimately, outreach your campaigns to build German links.

Core Tasks

Attend and contribute to campaign ideation
Desk research for campaigns
Write up press releases, tailoring for certain audiences
Effective survey question writing
Develop and foster relationships with journalists (both UK / DE)
Build custom and targeted media lists
Outreach to secure high-quality, relevant links for clients
Secure monthly link KPIs
Proactively monitor and track coverage

About You

Proactive & Creative - You spot opportunities and craft stories that grab attention

Strong Writer & Communicator - Clear, concise, and persuasive in both internal and external messaging

Highly Organised - Skilled at balancing multiple campaigns and deadlines with effective systems in place

Experienced in Digital PR - You know what it takes to land coverage and reach link KPIs

Resilient - You adapt, problem-solve, and bounce back from challenges

News-Savvy - Passionate about the news and spotting timely opportunities

Lifelong Learner - Continuously improving and evolving both professionally and personally

We Are EPIC

Energetic

Persistent

Inquisitive

Courageous

Apply

Send your CV, cover letter and any other supporting material to HR@rebootonline.com - addressed to Zoë Blogg.

REQUIRED SKILLS

Hands-on digital PR experience

Excellent communication and presentation skills

Ability to think 'outside-the-box'

Proficient in Microsoft Office / Excel

Excellent writing and organisational skills

Proactive with the ability to multi-task

Knowledge of search engines and basic approaches to SEO

German language skills

JOB PERKS

Flexible Working Hours

Company Pension

4-day Week (Fridays Off!)

Remote Work

Health Care Cash Plan

Nomad Working Policy

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