What are the responsibilities and job description for the Channel Marketing Manager position at recteq?
Channel Marketing Manager
Augusta or Atlanta, GA
About recteq
Over a decade ago, lifelong friends Ray Carnes and Ron Cundy developed a dream. Inspired by the idea of eating better, spending more time with loved ones, and doing the things they love to do, they set out to develop the highest quality wood pellet grills on the market. Thanks to the flavor, convenience, and versatility provided by their grills, that dream has flourished.
Now, offering more than just grills, recteq has grown to become a multi-faceted lifestyle brand with an expanding line of outdoor products. With its new trademarked identity and armed with the same commitment to quality that has brought such success, the recteq dream is now positioned to endure, allowing future generations to spend more time with the people they love, enjoying the things they love to do.
Position Description
The recteq Channel Marketing Manager will lead the coordination and execution of retail marketing strategies and programs to expand market reach and drive sales growth. Key responsibilities include managing in-store and B2B marketing materials, coordinating communication for promotions and sales programs, optimizing partner onboarding and training, and ensuring alignment between recteq's goals and channel efforts. The manager will be asked work across the customer development, marketing, operations and product teams, coordinating retail initiatives and troubleshooting product / inventory complexities.
This role requires experience in a retail / channel marketing role and will report directly to the VP of Marketing. This position can can be based in Atlanta, Georgia (hybrid) or in Evans, Georgia (onsite). Role will require approximately 10% travel, including attending retail events in domestic U.S. and team building functions at recteq Evans, GA HQ.
Job Responsibilities
- Own B2B collateral process, managing asset development, distribution and inventory
- Facilitate asset development between customer development and brand / design teams
- Manage promotion and new product communication with key retailer contacts
- Coordinate retail event calendar, logistics and event promotion
- Organize marketing asset development and execution for all major retailer sales conventions
- Develop deep understanding of hardware channel dynamics to improve recteq execution
- Research competitor activities, pricing and retail industry trends
- Create and regularly refresh retailer training materials
- Manage trade show booth creative, design and properties
- Serve as a liaison between product, supply chain, marketing, customer service, and customer development teams
Required Qualifications
Total Rewards :
We offer competitive compensation and benefits programming including :
Placement within the hiring range is based on factors such as skills, industry experience, and location.
