What are the responsibilities and job description for the Sales and Marketing Coordinator position at Red Bird Roofing?
Overview
We are seeking an energetic and creative Marketer to lead our brand’s presence both online and in the community. This role is perfect for someone who thrives on engaging with people, loves social media, and enjoys hosting events that build strong local connections. The ideal candidate is tech-savvy, understands marketing automation, and can leverage data insights to optimize brand visibility—especially on Google and within the local community.
Key Responsibilities:Social Media & Digital Presence
- Serve as the face and personality of our brand on social media, creating engaging content that resonates with our audience.
- Manage and grow our social media platforms, ensuring consistent branding and messaging.
- Develop and execute marketing automation strategies for email, social, and web campaigns.
- Optimize our Google presence, improving SEO, Google My Business, and local search rankings.
Event Management & Community Engagement
- Plan and host community events, networking opportunities, and brand activations.
- Engage with local businesses, influencers, and community groups to strengthen our neighborhood presence.
- Represent the brand at local events, trade shows, and sponsorships to enhance visibility and reputation.
Marketing & Data Analytics
- Track and analyze marketing performance using data-driven insights to refine strategies.
- Monitor customer engagement, campaign effectiveness, and ROI using analytics tools.
- Implement growth strategies based on digital trends, consumer behavior, and local market insights.
Qualifications:
- Passionate about community engagement, events, and social media presence.
- Strong understanding of social media marketing, automation tools, and SEO.
- Experience with Google My Business, analytics, and local SEO optimization.
- Excellent communication, storytelling, and on-camera presence.
- Data-driven mindset with the ability to interpret marketing metrics and analytics.
- Background in brand management, marketing, public relations, or a related field.
Why Join Us?
This is the perfect role for a people-person who loves engaging both online and in person, thrives in a fast-paced marketing environment, and is excited about building a strong local brand presence. If you’re ready to be the voice and face of a growing brand, we’d love to hear from you!
Job Type: Full-time
Pay: $40,000.00 - $60,000.00 per year
Benefits:
- Flexible schedule
- Paid time off
Schedule:
- Monday to Friday
Work Location: In person
Salary : $40,000 - $60,000