What are the responsibilities and job description for the VP, Digital Marketing position at Red Bull North America?
As the Vice President of Digital Marketing, you will spearhead the development and execution of our digital marketing strategy, ensuring Red Bull Records remains at the cutting edge of fan engagement and music discovery. In this pivotal leadership position, you will guide the digital marketing team to excel in fan acquisition, social media strategy, content creation, and audience growth. You will be a pioneer in adopting the latest digital innovations, and AI, and will seamlessly integrate emerging social media platforms to enhance music discovery and community building. As a specialist in effective paid media strategies, you will drive significant revenue growth through digital channels. You will lead your team to elevate the visibility of Red Bull Records' artists, boost streaming traffic and sales, and continuously infuse our digital marketing efforts with fresh, innovative approaches.EXPERIENCEYour areas of knowledge and expertise
that matter most for this role : 8 years of experience in Digital Marketing within the Music / Entertainment industryDemonstrated leadership abilities, with a proven track record managing teams to excel and mentoring employees to work well together. Engaged in creating a positive workplace culture.Creatively minded, passionate about music and developing artists of all genres.Analytical mindset with data analysis and interpretation proficiency, using insights to inform decision-making and optimize performance.Bachelor's degree or higher preferred.Travel 0-10%PermanentBenefits eligible
