What are the responsibilities and job description for the Digital Advertiser position at Red Edge?
Red Edge, a leading digital advocacy firm specializing in apps, ads, and ideas for the liberty and free enterprise movement, is looking for someone who appreciates the ins and outs of digital advertising. Our next hire will be a dashboard-savvy advertiser with experience working in digital ads. This job features interacting with clients, looking for patterns in data, and keeping track of key metrics.
Core responsibilities include:
- Create, manage, and analyze digital advertising across social and programmatic platforms
- Work with company partners and team to conceive creative concepts for strategic advertising
- Track spending and trends for what is working best
- Knowledge of Google Ads, Google Analytics, and the digital media landscape is required. Familiarity with data analysis is a plus, but not required.
What you can expect (if not already your current skill set):
- Owning accounts and budgetary optimization across the full digital advertising ecosystem
- Problem solving to achieve client goals, with direct collaboration across creative and client-facing teams
- Advanced implementations of digital marketing campaigns focusing on attributable ROI and ROAS
