Growth Marketing Analyst | MYMOVE

As a member of our dynamic team, you will have the chance to contribute to the growth and success of MYMOVE, a leading platform in the home services and moving industry. We are looking for passionate individuals who are eager to leverage their digital marketing skills to drive innovation, engagement, and strategic initiatives that will shape the future of MYMOVE.

As a Growth Marketing Analyst on the Lifecycle Marketing team, you'll help to grow the vision and execution of digital strategy that enables world-class customer journeys. Feature sets across these journeys not only help consumers identify, assess, and purchase the right products for their move but also provide continual support and education. You will work closely with the marketing and product teams to identify new opportunities to drive retention and re-engagement of existing customers but also to identify new solutions to generate net new revenue streams.

Join us in a flexible, collaborative environment where creativity, data-driven decision-making, and a commitment to excellence are at the core of everything we do.

What You'll Do:

• Work to support our Lifecycle team focused on growing the lifetime value of our movers, through tactics such as retention and re-engagement of existing customers to creating additional solutions that generate net new revenue streams for the business
• Maintain an understanding of consumer journeys and the ability to move consumers through the phases, especially within retention and re-engagement, across core partnerships
• Utilize data and a deep understanding of our users to identify areas to optimize, troubleshoot functionality, and work with others to develop solutions that enhance the experience and performance of the product.
• Identify trends and opportunities within the Moving Industry, and adjacent partner industries
• Prioritize and communicate challenges, problems, and opportunities based on business rationale to push marketing priorities
• Communicate timelines, goals, and performance to diverse audiences, including engineers, digital designers, fellow analysts, and senior leaders

What We're Looking For:

• 1-2 years of experience of data-driven marketing, and/or data science experience with a proven track record meeting performance goals. Deep understanding of customer lifecycle management and demonstrable track record of applying data-driven personalization strategies
• Demonstrated strong ability to access, manipulate, and understand full funnel datasets and technical platforms without oversight (via SQL) and build relevant reports, dashboards and visualizations to answer business questions (Excel, Tableau, Looker etc.)
• Able to apply foundational analytical techniques (segmentation, clustering, correlation, regression, classification etc.) to enhance analysis to discover deeper trends and relationships to determine action items
• Strong grasp of relevant raw event data and can track data pathing from ingest to database. Able to build custom queries to manipulate data to answer new questions we dont answer on a day to day basis
• Solid interpersonal skills and a strong team player. Solid communication skills, written and verbal, preferable.

Compensation:

• Cash Compensation Range: $80,000 - $95,000.
  • New York City Compensation Range: $80,000 - $115,000
    
    • Note actual salary is based on geographic location, qualifications, and experience.

Additionally, the following benefits are provided by Red Ventures, subject to eligibility requirements.

• Matching 401(k) plan
• Flexible PTO
• Top medical, dental, and vision coverage
• Subsidized meals at our onsite cafe, smoothie bars and coffee bars (aka $5 for a made-to-order salad, sandwich, pizza, or sushi, or $2 for a delicious smoothie or latte)
• Free onsite fitness classes, premier wellness center, spin studio, basketball court, and yoga studio
• Casual dress code – yes, that means jeans!

Who We Are

Red Ventures is a global, multi-faceted company with a start-up mentality. Founded in 2000 with a focus on establishing strategic partnerships with Fortunate 500 companies, we grew rapidly within those first 10 years, quickly becoming a unicorn by utilizing our proprietary technologies to win in the digital marketing space. In 2015, we entered the age of acquisitions and began growing our own portfolio of owned and operated businesses. Over the subsequent years we diversified the types of industries we worked in and now work with over 100 brands.

Every day, we help millions of people discover pertinent information that helps them make some of life's biggest decisions, from their health to their home to their finances, among the plethora of industries in which we operate. Whether you work with a brand you know or a brand you've never heard of, you'll know that your work is being seen and making a difference.

For more information, visit https://redventures.com and follow @RedVentures on social platforms.

Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications.

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodation@redventures.com.

If you are based in California, we encourage you to read this important information for California residents linked here.