What are the responsibilities and job description for the Regal Entertainment is hiring: Social Media Manager in Knoxville position at Regal Entertainment?
Essential Duties and Responsibilities include the following. Other duties may be assigned.Manage all Regal social channels and the social media calendar (weekend, after-hours)Develop goals, strategy, and objectives while continuously monitoring resultsPrepare and actualize social media budgetsAnalyze performance of social campaigns and activities and adjust strategy as neededDeliver weekly / monthly / quarterly and end of year reporting on KPIsOversee the projects and workflow of the social agencyWork closely with all Regal teams to ensure initiatives are supported and launched on timePartner with Guest Services to keep a pulse on the chatter and concerns raised by fansDevelop and execute out-of-the-box, innovative social campaignsUnderstand the ever-evolving social media universe and Regal's competitionResearch and explore emerging channels and notify managers of upcoming opportunitiesBuild industry relationships with our partners, ensuring Regal remains on the cutting edgeOversee the creation and approval of all original and custom contentOversee projects with social agencies to continuously evolve the Regal voice and tone and create content for Regal to stand outServe as Regal's social media point of contact for breaking events or emergencies after hoursOversee the growth, training, and workflow of the Digital Marketing CoordinatorQualifications : To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Professional Skills : Desire to work in a fast-paced environment.Excellent computer skillsExcellent communication skillsEffective (efficient and clear) cross-functional communicatorStrong business writing and presentation skillsExcel within a complex multi-department environmentAbility to multi-task and distinguish high priority mattersExcellent reasoning and analytical skillsExcellent organizational skills.Excellent problem solving and analytical skills with the ability to dig extensively into metrics and analyticsMust be self-motivated with strong ability to prioritize and recognize critical situations that need immediate attention.Must be detail-oriented and produce both a high quality and a high volume of work in a timely mannerEducation / Experience : 4 - 6 years of experience managing a brand's social channels requiredBachelor's degree with a focus on Marketing or Communication requiredExperience generating creative social media content and campaignsAbility to solve complex problems and leverage analytics to inform decision makingExperience with Sprout Social or other social analytics platformProven ability to deliver business insights and recommendationsDemonstrated ability to create easy-to-understand and easy-to-replicate reportsExperience creating and maintaining project schedules using project management systemsCertificates, Licenses, Registrations : NoneLanguage Ability : Must have good reading, writing and speaking skills to effectively communicate with studios, managers, and co-workers.Math Ability : Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent, and to develop and interpret charts.Reasoning Ability : Perform under pressure and / or opposition at times relying on your own independent judgment and knowledge to decide the best directions and solutions. Computer Skills : Microsoft Outlook, Word, Excel, database softwareSupervisory Responsibilities : This role oversees a Digital Marketing Coordinator positionWork Environment : The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.The noise level in the environment is moderate. Physical Demands : The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the employee is frequently required to stand; walk; sit and use hands to finger, handle, or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl and talk or hear. The vision requirements include : close vision, distance vision, peripheral vision, depth perception and ability to adjust focus. The employee is occasionally required to lift up to 50 pounds.