Marketing Coordinator

The Marketing Coordinator will play a key role in supporting the company’s marketing initiatives, with a focus on promoting both sales efforts (e.g., lead generation, trade shows) and recruitment marketing (e.g., attracting top talent through targeted campaigns). This role involves content creation, trade show logistics, social media management, and other marketing tasks to help achieve organizational growth goals.

The ideal candidate will have experience in digital marketing, social media management, email marketing, and content creation. Additionally, excellent proofreading and communication skills are essential for success in this role.

This position is remote but requires regular onsite responsibilities to manage conference warehouse and shipping responsibilities.

This is a hybrid position and the candidate will need to be located in the Knoxville, TN area.

Qualifications:

• 2 years of marketing experience, preferably in healthcare or a similar industry.
• Proficiency with Google Workspace (Docs, Sheets, Slides) and email marketing platforms.
• Familiarity with Adobe Creative Cloud Suite (Photoshop, InDesign, Illustrator).
• Experience managing social media platforms (LinkedIn, Facebook, X, etc.).
• Exceptional proofreading and editing skills with a keen eye for detail.
• Strong organizational and time-management abilities.
• Ability to manage multiple tasks simultaneously and meet deadlines.
• Excellent verbal and written communication skills.
• Familiarity with customer relationship management (CRM) tools, such as Salesforce, preferred.
• Knowledge of trade show and event logistics, preferred.
• Basic understanding of digital advertising and lead generation, preferred.

Essential Duties/Responsibilities:

• Assist in the planning and execution of marketing campaigns, including email marketing, social media, and online advertising.
• Proofread and review all marketing materials to ensure quality and brand consistency.
• Design and produce marketing collateral, such as blog posts, presentations, flyers, case studies, and conference materials.
• Assist with social media content creation, scheduling, and management across multiple platforms.
• Collaborate with team members to ensure timely delivery of marketing assets.
• Pack, manage, and coordinate trade show shipments, including booth materials and supplies.
• Track trade show inventory and ensure materials are returned and replenished as needed.
• Register for and purchase booth supplies for conferences and events.
• Maintain the conference and trade show tracking spreadsheet, ensuring all event details are current.
• Collect and summarize cost and outcome data for conferences and campaigns.
• Provide insights on marketing performance to inform future strategies.
• Manage marketing-related requests and ensure timely fulfillment of materials.
• Maintain organized records of marketing assets and campaign performance data.
• Serve as moderator and hosting coordinator for virtual conferences upon request.
• Stay up-to-date with marketing trends and suggest innovative ideas to enhance campaigns.
• Perform other marketing-related tasks as assigned by the Marketing Manager.
• Other duties as assigned.