What are the responsibilities and job description for the Marketing Automation Expert position at reLink Medical®?
At reLink Medical, we are committed to delivering exceptional results through innovative marketing strategies.
Job Summary
We seek a highly skilled Marketing Automation Expert to join our team. As a key member of our marketing operations department, you will be responsible for managing and optimizing our marketing processes and technology.
Key Responsibilities
- Oversight of the marketing technology stack, ensuring all tools are integrated and functioning optimally.
- Relationship management with technology vendors and staying up-to-date on new technologies that could enhance marketing performance.
- Scheduling, segmenting audiences, setting up automation workflows, and ensuring timely delivery of marketing materials.
- Data analysis and reporting to inform strategic decisions, developing and maintaining dashboards to provide insights into campaign effectiveness, customer engagement, and ROI.
Requirements:
- Bachelor's degree in marketing, business, or related field.
- Proven experience in marketing operations, digital marketing, or related role.
- Strong understanding of marketing automation tools and CRM systems – Salesforce & Marketing Cloud preferred.
- Excellent analytical skills and experience with data analysis tools.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Leadership qualities.