Demo

Event and Retail Marketing Manager

Renewal by Andersen
Appleton, WI Full Time
POSTED ON 3/31/2025
AVAILABLE BEFORE 5/31/2025

Renewal by Andersen, your premier window and door replacement company, is looking for a dynamic and creative Events and Retail Marketing Manager to lead our event marketing initiatives and retail promotions. This role is perfect for a strategic thinker who thrives in a fast-paced, team environment, and has experience leading teams to success, and bringing brands to life through engaging events and compelling retail campaigns. You will be overseeing and building retail partnerships, ongoing training to event and retail promoters, while managing your team's performance.

We offer a competitive base pay with generous monthly bonuses based on performance ranging from $1,500 to $4,500. This position requires a flexible schedule, with events frequently being held on weekends and evenings.

Responsibilities:

  • Spearhead the Retail Marketing Program by building, identifying and evaluate expanding the number of retail partnerships

  • Build and lead a high-performing team, managing their performance and providing guidance and support

  • Manage ongoing production and operations at each retail location to ensure smooth execution and adherence to standards

  • Conduct regular site visits to current retail locations 3-4 times weekly while reporting performance feedback from each visit

  • Hitting expectations for KPIs on active retail locations

  • Setup meetings with potential retail vendors present pitch book, negotiate price, and lock in contract

  • Continuously nurture partnership(s) and have monthly meetings to ensure smooth execution and adherence to standards

  • Utilize and analyze Qlik/RBI Maps Market Penetration and create a top opportunities list for prime retail locations

  • Track actual spend and actual goal numbers

  • Drop in to ensure that setups are up to company standard, ensure that employees are adhering to job expectations, ensure compliance with program guidelines, etc

Benefits:

  • Competitive base salary and performance based bonuses

  • Medical, dental, vision, life insurance, short- and long-term disability benefit options

  • Company matched 401K, paid time off, and holiday pay after your first 90 days

  • Career growth opportunities in a fast growing company

  • Leadership development programs

Qualifications:

  • Drivers license and clean driving record in order to be covered by insurance required

  • Proven past experience leading a team of direct reports to success required

  • Past experience in event marketing, retail marketing, face-to-face marketing, or sales highly preferred

  • Flexibility with schedule for visits, office work, etc.

  • Excellent communication and organizational skills

  • Ability to meet deadlines and communicate multi-task and give constant communication/updates

  • Ability to sit/stand for extended periods of time

  • Ability to work at a computer for extended periods of time

  • Ability to lift a minimum of 60 Lbs.

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