What are the responsibilities and job description for the Digital Marketer position at Renoun Creative?

At Renoun Creative, we’re good people doing great work for cool companies up to big things, and we’re looking for Digital Marketers to join our team.

We’re hell-bent on helping forward-thinking businesses grow through inspired strategy, first-class creative, and effective executions.

JOB PURPOSE

Working under the direction of the brand managers, Digital Marketers help execute marketing campaigns within a wide range of requirements using third-party systems, various tech integrations, and coordination within departments.

Digital Marketers need to have a broad experience and familiarity within a range of marketing technologies, and corresponding in-depth expertise with at least a few.

However, this is not a design position. As much as we appreciate experience working with Adobe, Canva, photography, or designing marketing materials - that’s not what this job is about.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES :

Effectively execute marketing campaigns and analyze data using a broad range of software and platforms
Accurately and effectively manage various Google services like Google Search Console, Analytics, Tag Manager, and Ads
SEO - Understand how to Identify and perform organic search improvements to websites
Manage paid ads with Google and Meta
Social Media - help set up, execute, and improve organic social media campaigns using scheduling software, analytics, and other tools
Email marketing - manage email lists, build templates, set up automations, test, and execute campaigns timely and with exceptional accuracy
Implement, edit, and manage website content timely and accurately.
Test, troubleshoot, and maintain technology integrations to ensure they are functioning properly.
Use project management software to support brand managers in ensuring that tasks and projects are completed effectively and efficiently.

OTHER FUNCTIONS AND DUTIES :

Stay up to date with technology updates and availability

Maintain familiarity with various platforms

Proactively contribute ideas related to marketing, operations, or procedures

Perform other duties as assigned as part of a “can-do” attitude

SUCCESS FACTORS :

Above all else, you must have a “find a way” attitude - you have the ability to discover possible solutions to challenges, and work accurately and independently to solve problems. It’s ok not to know how to do something, and questions are always welcome. But, you must be able to actively problem solve.

Organization with a high attention to detail is critical.

Must be analytical, creative, and efficient.

Think creatively and abstractly, while staying on top of data and metrics.

Must be able to clearly communicate ideas, solutions, and challenges in writing and verbally.

We work in a highly collaborative environment. You will receive training where needed, and will always have a team to help support you. With that said, you’ll be expected to be able to work with little to no supervision at times.

QUALIFICATIONS

Required

This position is open to NYS residents only. Must be able to travel to WNY.

Proven marketing experience using common industry-standard platforms and software

3 years of experience in a Mac-based environment working with G-suite applications and a variety of digital marketing tech.

3 years of experience managing paid ads within Meta & Google

3 years of experience working with Google Analytics, Tag Manager, and Search Console. Google certification a plus

Total confidence with virtual meeting platforms

Proficiency using project management software (Asana a plus)

Regular and predictable attendance.

Knowledge of industry best practices, and interest to continually learn and develop.

Experience working with various CRMs, such as Hubspot, Zoho, Monday, etc.

WHAT WE OFFER

A competitive salary ($54,000-$62,000 / yr) with performance-based bonuses, health insurance contribution, and vision and dental insurance

A team-first environment where employees broaden their skill set and are empowered to make decisions

Professional development opportunities

Flexible scheduling with remote and in-office work environments

Responsible (unlimited) PTO

Paid sick time, holidays, and annual team retreat

Frequent lunches provided by the company - to be enjoyed as a group or while catching up on your favorite streaming series

Paid parking pass for downtown Buffalo garage

ABOUT RENOUN CREATIVE

We're a team of innovative creatives and characters, bringing diverse backgrounds, perspectives, and talents to bear in developing and executing successful marketing campaigns for more than a decade.

By nature we thrive on collaboration, take inspiration from our interests, and are always willing to help each other out. We love what we do and our enthusiasm is always on show. We’re strategic and analytical, and the ability and initiative to solve problems effectively is extremely important.

We take our work seriously, but not ourselves.

Our team is driven to prosper, and we all contribute to and share in our success.

TO APPLY

Send a PDF cover letter and resume, along with a 1-2 minute long Loom video (or equivalent service) to dwangelin@renouncreative.com, explaining why you think you’d be a great fit for the position.

Salary : $54,000 - $62,000

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