What are the responsibilities and job description for the Media Manager position at Reply?
Sagepath Reply, part of the Reply group, is a digital experience agency that specializes in delivering innovative, user-centric solutions to drive business growth. With expertise in strategy, design, and technology, we help organizations create seamless and engaging digital experiences across web, mobile, and e-commerce platforms. Our services include digital strategy, user experience (UX) design, web and mobile development, and e-commerce solutions, all tailored to meet the unique needs of each client. At Sagepath Reply, we enable businesses to enhance customer engagement, drive conversions, and succeed in an increasingly digital world.
As a Media Manager you are responsible for strategy, media planning, budget management, implementation, and ongoing analysis of paid media activities on behalf of our clients. You are responsible for managing process and execution, in collaboration with cross-functional teams. You should have a strong digital background, familiarity with Google Ads and Meta Business suite, and a consultative approach for problem-solving. You will report directly to the Media & Marketing Strategy Lead and will work closely with strategists and other digital marketing team subject-matter experts.
Responsibilities
- Develop digital marketing strategy and media plans
- Manage media budgets, media projections and timelines
- Creating, managing and maintaining campaign traffic, implementation and QA process
- Architect effective Search Engine Marketing (SEM) / Pay-Per-Click (PPC) and Paid Social campaigns with direction from department leadership
- Possess a well-developed analytical ability and a proven track record of extracting tangible insights from large data sets, along with ongoing reporting
- Support team members in developing client presentations, pitches and other deliverables
Minimum Requirements
- Bachelor's Degree in marketing, advertising, public relations or other quantitative field
- 3 years digital marketing experience, including Google Analytics, Google Ads and/or Facebook Ads Manager
- Proficient in MS Office Suite
- Travel requirement up to 20%
Preferred Qualifications
- Agency experience a plus
- Experience with paid search
- Experience with media planning tools a plus
About Reply
Reply specializes in the design and implementation of solutions based on new communication channels and digital media. Reply is a network of highly specialized companies supporting global industrial groups operating in the telecom and media, industry and services, banking, insurance and public administration sectors in the definition and development of business models enabled for the new paradigms of AI, cloud computing, digital media and the Internet of Things. Reply services include Consulting, System Integration and Digital Services. www.reply.com
Reply is an equal opportunity employer. We are committed to provide equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you need assistance and reasonable accommodation due to a disability during the application or the recruiting process, email us at jobusa@reply.com. Visit our website at www.reply.com to learn more about our open roles.
