Associate, B2B Marketing

We’re currently seeking an

Associate, B2B Marketing

to join our team. The Associate operates efficiently within a group, executes assigned tasks independently, and is able to handle multiple projects / clients at a time. This individual will be responsible for initiatives across marketing, lead generation, social, and corporate accounts. Must have a minimum of 1-2 years of experience and a strong understanding of digital marketing, social media, advertising, program analytics, project management and digital strategy. The preferred candidate will have superb communication skills, a successful track record in developing and maintaining solid client relationships, the ability to be a self-starter and work well within a highly collaborative and multi-disciplinary team, and strong writing skills for all types of materials and communications. The ideal candidate has experience producing and executing digital engagements in an advertising agency setting or the client side and is a motivated, proactive team player.

For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on.RESPONSIBILITIES : Support the execution of digital projects with the primary goal of achieving and exceeding clients’ marketing objectivesWork with creative team to provide briefing materials to support the creation of digital creativeUpdate status documents and project trackers on a regular basisLiaison with media team to finalize digital media documents and coordinate the delivery of assetsCommunicate to client, account teams and creative teams on project developments, timelines and resultsLiaison between a cross-functional project team, which includes Web Development, Creative, Paid Media, and AnalyticsQUALIFICATIONS : Bachelor’s degree or demonstrated transferable skills; 1-2 years related professional experienceUnderstanding of digital marketing and advertisingStrong analytical skillsExperience and knowledge in Digital Marketing is requiredExperience working with project managers, creatives, and web developersADDITIONAL QUALIFICATIONS : Be a demonstrated self-starter and work well within a highly collaborative, multi-disciplinary teamHave excellent organization and time management skillsHave a passion and experience for digital media and marketing while staying ahead of the curve on industry developmentsHave strong written and verbal communications skillsMust feel comfortable learning new systems and toolsHave content management experience (e.g., CMS, ESP)Experience activating paid media or email campaigns a plusAbility to effectively manage multiple tasksBasic scoping and financial management skillsSkills / Platforms : Microsoft Office (experience supporting the development of presentations)Web platforms and engagement tools including but not limited to WordPress, Wix, HubSpot, Marketo, Eloqua, Pardot, Drupal, Sitecore, etc.Social media platforms and community management tools including but not limited to Twitter, Facebook, Facebook OpenGraph and Insights, Google Analytics, Hootsuite, TweetDeck, Adobe PhotoshopThe Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including : MedicalVision401k (with employer match)Tuition ReimbursementJuice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soulShort-Term DisabilityPaid Employee Family LeaveFamily Building BenefitWashington DC Salary range : $50,000 – $50,000Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current / former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s / applicant’s background, pertinent experience, and qualifications.Weber Shandwick is proud to be an Equal Opportunity / Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.#LI-LC1

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Salary : $50,000