Community Outreach Coordinator

Reports To: Director of Patient Engagement

Department: Operations

Purpose:

The Community Outreach and Business Development Specialist will play a pivotal role in fostering relationships with community stakeholders, raising awareness about our clinic’s services, and driving patient referrals. This position combines strategic outreach with relationship-building to strengthen our presence in the region and support individuals seeking recovery.

Physical, Emotional Demands, and Work Conditions:

• Work is sedentary and ambulant with occasional physical exertion (lifting 30 or more pounds, walking, standing, etc.) ability to support patient weight in case of emergency or disability requiring assistance. Must be able to see, stoop, sit, stand, bend, reach, and be mobile (whether natural or with accommodation).
• Quality of hearing (whether natural or with accommodation) must be acceptable. Must

be able to communicate both verbally and in writing. Must be able to relate to and work with mentally and physically ill, disabled, emotionally upset, and hostile patients.

• Must be emotionally stable and exhibit the ability to display coping skills to deal with multiple situations. Risk of exposure to infections, bloodborne pathogens, and other potentially infectious materials or contagious diseases. For this reason, "Universal Precautions" must always be followed.
• The Program Director should understand, support, and comply with the established

workplace violence, ADA, EEOC, and Corporate Compliance program and show a commitment to worker safety and health and patient safety. Subject to work schedule and shift changes.

Supervision/ competency evaluations:

Supervision and competency evaluations are provided through facility monitoring activities, direct observation, sta? meetings, in-services management meetings, individual meetings, Employee Improvement processes, reporting, interactions, strategic planning, outcomes, and annual competency review.

Key Responsibilities:

Community Outreach:

o Build and maintain relationships with local organizations, healthcare providers, law enforcement, schools, and community leaders.

o Represent ReVIDA at community events, health fairs, and local forums to educate the public about our services.

o Develop and deliver presentations to community groups on opioid use disorder and the resources available at our clinic.

Business Development:

o Identify and cultivate partnerships with referral sources, including primary care practices, behavioral health providers, hospitals, and social service agencies.

o Collaborate with the clinical team to develop referral protocols and ensure seamless patient onboarding.

o Track and analyze referral data to identify trends and opportunities for growth.

Marketing and Advocacy:

o The Community Outreach Coordinator is responsible for driving admissions and identifying new opportunities for growth. The role combines aspects of sales and marketing, requiring a proactive approach to attract potential customers and create strong partnerships with various stakeholders. Responsibilities include identifying potential clients, developing client relationships, maintaining key accounts, conducting market research, and completing intakes in person or over the phone.

o Work with the marketing team to create outreach materials, including brochures, social media content, and newsletters tailored to the Southwest Virginia communities we serve.

o Serve as a brand ambassador, promoting the ReVIDA’s mission and values through effective communication.

o Advocate for stigma reduction and the importance of evidence-based treatment for OUD.

Community Needs Assessment:

o Conduct regular assessments to understand the unique challenges and needs of the Southwest Virginia communities related to opioid use disorder.

o Provide feedback to clinic leadership to inform service expansion or program development.

o Demonstrate exceptional ongoing communication with staff & clients.

o Proactively consults with Patient of Engagement Director on any specific circumstances and seeks guidance when necessary.

Qualifications:

o bachelor’s degree in business, healthcare administration, social work, public health, or a related field (relevant experience may be considered in lieu of a degree).

o 2 years of experience in community outreach, business development, or healthcare marketing.

o Strong knowledge of substance use disorder treatment, including medication-assisted treatment (MAT), is preferred.

o Exceptional communication and interpersonal skills.

o Proficiency in relationship building, networking, and public speaking.

o Valid driver’s license and ability to travel within Southwest Virginia.

Personal Attributes:

o Passion for supporting individuals in recovery and reducing the stigma around addiction.

o Highly organized, self-motivated, and able to manage multiple priorities.

o Culturally sensitive and capable of engaging diverse populations.

o Collaborative mindset with a proactive approach to problem-solving.

While this job description is intended to reflect the job requirements, management reserves the right to add or remove duties from jobs when circumstances (e.g., emergencies, changes in workload, rush jobs, or technological developments) dictate. Furthermore, they do not establish an employment contract and are subject to change at the employer’s discretion.