What are the responsibilities and job description for the Business Development Associate position at Ridgeview Construction?
Ridgeview Construction is a pioneer in sustainable and responsible home building. Our company culture emphasizes employee development and engagement. As part of our Corporate Citizenship program, we offer an unpaid internship in our sales & marketing department for students with a major in marketing or entrepreneurial skills. This internship provides an opportunity to apply theoretical knowledge in a real-world setting.
Responsibilities
The successful candidate will work closely with our team to develop a solid marketing strategy, focusing on identification of new client demographics and research of outside and inside sources. Key messages for each targeted group need to be developed based on the identified demographics. Additionally, the candidate will recommend communication tools to reach the targeted audience.
- Develop a comprehensive understanding of our product lines (New Construction, Remodeling/Renovation, and Development).
- Conduct research to analyze data from various sources.
- Design effective key messages aligned with the product lines and client demographics.
- Recommend innovative communication tools to reach the targeted audience.