Senior eCom Lead Strategist (Paid Social Expert) - Remote

“I love e-comm and honestly want to hit the next level of growth with a world class team.” 

Does that sound like you?

If so, well hey, how YOU doin’?? 😍 Read on.

You aren’t alone. 

In fact, every Strategist we’ve hired said the exact same thing.

Here’s what you need to know about this position in our agency:

**THIS IS A FULLY REMOTE ROLE WORKING WITHIN USA EST/PST HOURS**
(with option to work with our Nashville Office, if you’re near that area)

🥊 Who is Right Hook Digital? 🥊

We are a premiere eCommerce Growth Agency working with elite brands across North America, Europe and Australia. 

Since 2017, we’ve grown from the ground up to a global presence, team of 80 employees, racking up awards along the way with more in our sights - some examples:

• Anthill’s Top 100 Coolest Company Awards 
• AFR 100 Fast Starters (Australian Financial Review)
• Australia's Top 100 Young Entrepreneurs of the Year Awards 
• Finalists Brisbane Young Entrepreneur of the Year Awards 
• A driving vision to continuously improve as a top, award winning agency on the planet.

Cool, cool - let’s get into the nitty gritty now…

🎯 What’s the vision? 🎯

This role is for the right person who is a proven, natural Creative Strategist at heart, with an intrinsic drive to realize client success by leveraging proven systems and contributing to the world class environment within our agency.

🔥Key Outcomes & Performance Indicators🔥

• Bold, calculated execution of strategies that scales client revenue and success at/above your revenue targets (and as a result, your income potential scales as well 🚀)
• Confident, yet humble team leadership, delegation and planning to drive client success (You love to win, while elevating and inspiring others around you to win as well)
• Strong client retention & happiness scores ( You’re a natural rapport & relationship builder - As we like to say, “Relationship AND ROAS, baby!”)
• Execution and Compliance against Proven RH Playbooks & Systems (You like executing on proven ways of doing things, instead of always going rogue and/or YOLO)
• Regular contribution and thought leadership to Improve RH Playbooks & Systems (You aren’t afraid to try new things, and experimenting on great ideas out in the open with others)

🔥What Actual Work is Involved?🔥

As a Senior eCom Digital Strategist, you will be executing on the following:

• Onboarding, planning, documentation and presentation of strategies for your clients - this includes:
• Complete ownership of the account’s Creative Strategy - this is the biggest core strength you will bring to the table.

- You’ll do this via thoughtful ad planning, research, analysis, ideation, testing, optimizing and profitable scaling of your client’s ad spend

• Producing persuasive ad experiences that Eugene Schwartz would be proud of
• Managing clients’ ad budget(s) as if they were your own
• A strong understanding of your brand’s financials & economics
• Project management of any additional assets that may need production - landing pages/funnel builds, questionnaire forms, messenger bots, required Shopify apps, etc.
• Confidence as the agency’s front-facing role, managing the overall client relationship
• Identifying cross-selling opportunities for a client (you love to spot multi-channel growth opportunities)
• Preparing and present regular reporting for the client on a monthly basis
• Always staying up to date on the Paid Social Advertising industry (especially Facebook & IG) through groups, blogs and courses for the strategic benefit of your client account and the Right Hook team as a whole.

• Working within an agile scrum environment to plan, prioritize and execute on client work within a stable, balanced workload and time frame (Bonus points if you’ve had experience with sprint workflows in the past).
  
  
• Collaborating with the greater team:

- Sharing your team’s work - what’s worked, not worked, and why - to support a collaborative learning environment

- Following and Contributing to Right Hook’s ad account best practice structures, testing rules and playbooks.

- Have a different way of seeing/doing things? Great! We love hiring those who have a willingness to experiment on fresh ideas, strategies out in the open for all to see, learn from and cheer you on for (we’ll say this again -> if you prefer going YOLO off on your own, doing things your way, quietly in the shadows, you need not apply).

- That said, we like to hire those who love to learn from others. I.e. You aren’t expected to show and tell all the time - you love to stay in a beginner’s mindset, openly learning from others as well.

• Leading and Managing your ‘Team Pod’ (typically 3-4 support members):

- Visual Creator / Designer

- Media Buyer

- Project Coordinator

- Copywriter

• Work with the Department Heads in improving processes and the overall performance of your team unit.
  
  
• A willingness to humbly hold yourself accountable for all aspects of your client accounts - wins and mistakes...and we’re always learning from our mistakes!

🔥What makes the culture at Right Hook Digital different? 🔥

🔥What do our team members say on Glassdoor? 🔥

"A Place That Flips Traditional Corporate Culture On It's HEAD!"

“Everyone who works here is world-class, both in who they are and their industry knowledge. RHD takes hiring very seriously and everyone who walks in through our doors is a self-starter with a thirst for performance. There is not one day where I don't learn something new from my co-workers.”

“This is the first company I have ever worked for that turns down clients who are not a good fit for their Strategist. They respect our opinion when it comes to client push aways, and onboarding new clients. I should mention, they also have a system that vets potential clients BEFORE they are even presented to Strategists for services.”

🔥Ready to join the best eCommerce team in the world?🔥

To be considered, please provide a brief introductory video along with your cover letter and resume.

• 3 years of eCommerce Marketing experience
• 2 years of Facebook Advertising experience
• Proven track record of strong Facebook Ad Account Results & Experience Managing $20k /month Ad Budgets
• Strong Analytics skills, using Excel/Google Sheets
• Excellent Organization, Productivity and Prioritization skills
• Elite communication skills - both written and verbal
• Team player with focus on clients success - we’re here to elevate one another.

• Solid base salary of $85k - $95k (based on experience/track record - OTE $100k-$130k after commissions and performance bonuses...there is no ceiling) with solid bonus structure rewarding performance and account growth, plus accompanying commission structure for cross-selling of additional services.
• Get to work alongside some of the worlds most passionate and driven Facebook Media Buyers and eCommerce Marketers on a daily basis. We are a super tight nit team of eCommerce Growth marketers and entrepreneurs - many of us having owned, run and exited our own ventures and or previously worked client-side.
• Have a support team to lean on assisting with communications, copywriting, video creation and graphic design. The more your accounts scale, the more resources you will have at your disposal.
• Strong career progression opportunity - we’re growing quickly and not looking to slow down, so we’re looking to develop leaders in-house that can move up as we grow.
• The opportunity to work with some amazing established and up-and-coming brands across a range of verticals - fashion, health & fitness, jewelry and accessories, hair and beauty, swimwear etc

Given the number of applications being received, we will only be contacting successful candidates for the first round of interviewing.

Salary : $85,000 - $95,000