What are the responsibilities and job description for the Content Fellowship (Entry Level) position at Ripley PR?
Who We Are:
Ripley PR, Inc. is an award-winning global public relations agency specializing in skilled trades, franchising, manufacturing and B2B technology. Founded in 2013, Ripley PR has been recognized by Entrepreneur Magazine as a Top 5 Franchise PR Agency and was named to Newsweek’s America’s Best PR Agencies list in 2024. The agency was also named as No. 2 PR Agency in the greater Knoxville area by the Knoxville News Sentinel. These awards represent our focus and commitment to creating PR campaigns that drive results for our global clients.
Orange Orchard, a division of Ripley PR founded in 2018, focuses on promoting animal welfare organizations.
What We Do:
Offering a full range of strategic communication services, including traditional media relations and crisis management strategies, Ripley PR uses a blend of strategic business accounting and creative public relations branding to tell compelling stories and deliver measurable results.
How We Work:
At Ripley PR, we are solution-focused, outgoing, positive, and rally around producing high-quality work and results for our clients. We’re different than most PR agencies. Our teams of specialists provide clients with simple, ongoing analytics, showing the true return on investment. We want clients to know what we do on a daily basis to promote and advocate for their brand. We enjoy a fast-paced environment with open communication. With a work hard, play hard mentality, we enjoy a challenge as much as we enjoy our free office snacks, goal incentives, and bi-monthly office massages.
What You’ll Do:
Ripley PR is looking for a recent grad for our content fellowship. We’re looking for someone who loves writing and is eager to create engaging content for our agency and clients on various owned media platforms. Our ideal candidate is ambitious, ready to learn and excited to grow in the PR world.
Our interns and fellows report to the Managing Director and will also be assigned a senior level mentor. During this 3-6 month program you will have the opportunity to work directly on our client teams, learn more in-depth PR expertise from our mentors, and work with media to secure opportunities for our clients. Select fellows will be offered full time jobs at Ripley PR.
As a Content Fellow, you must meet the following requirements:
- Must live in the greater Knoxville area and be able to come into the Maryville agency office during assigned office hours
- Actively enrolled in, or a recent graduate of, any accredited college or university, and studying communications, journalism, public relations, marketing or advertising
- Have strong writing skills; general knowledge of AP style is a plus
- Be detail-oriented, demonstrate good judgment and excellent time management skills
- Be able to work independently and as part of a team
- Smart, creative, assertive, and eager to learn
- Previous PR or Marketing internship experience is helpful, but not required
- Proficient in PC, MS Word, MS Excel, PowerPoint, WordPress, content management systems
Responsibilities may include:
- Strong written and verbal communication skills
- Writes clean and grammatically correct copy. Copy includes but is not limited to blogs, reviews responses, newsletters, social media calendars, bios and press kits
- Researches clients’ products/services/image/competition to ensure ability to write accurate, on-target copy/concepts for assigned projects in clients’ voice
- Maintains a reference library of client source material and client competitors’ public relations, marketing and advertising efforts
- Stays current with trends, tools and best practices in order to recommend content updates and improve user experience to agency team
- Work closely with brand managers, media relations and content teams
- Shows initiative and accepts responsibility for his/her work
- Self-motivated, coachable, willing to learn and attentive to detail
- Support agency leadership and report on traffic, ROI, conversion rates and other KPIs
If you’re passionate about marketing communications and ready to kickstart your career we want to hear from you.