What are the responsibilities and job description for the Partner Product Marketing Lead position at Ripple?
Please note this is for San Francisco, CA, United States. You only need to apply to one location if there are multiple listed for the job.
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At Ripple, we’re building a world where value moves like information does today. It’s big, it’s bold, and we’re already doing it. Through our crypto solutions for financial institutions, businesses, governments, and developers, we are improving the global financial system and creating greater economic fairness and opportunity for more people in more places around the world. And we get to do the best work of our career and grow our skills surrounded by colleagues who have our backs.
If you’re ready to see your impact and unlock incredible career growth opportunities, join us, and build real-world value.
THE WORK :
We’re looking for an experienced and entrepreneurial business-to-business (B2B) focused Product Marketing Lead to build a robust ecosystem of strategic partners that accelerate the growth of Ripple's suite of payments, stablecoin, and digital asset custody products.
In this role, you will partner with cross-functional teams including product management, engineering, marketing, business development, and regional leaders to develop a go-to-market (GTM) strategy to acquire and engage partners across various verticals, including but not limited to : centralized exchanges, payments service providers, banks, and cloud platforms.
The ideal candidate will have extensive experience leading product marketing and / or strategic partnerships for crypto-focused products in a quickly evolving, start-up environment.
WHAT YOU'LL DO :
- Lead development of the partner go-to-market strategy, including target partner segments and personas, value propositions, use cases, geographic focuses, and partner journeys in collaboration with product, business development, and marketing.
- Create compelling, differentiated messaging and positioning, with a clear understanding of the core components / value propositions of Ripple's product portfolio.
- Increase awareness of Ripple's product portfolio among prospective partners and industry leaders.
- Drive partner engagement by influencing well-rounded marketing initiatives, programs, and campaigns working with the broader marketing, design, comms, and developer growth teams.
- Optimally lead the strategy, coordination, and execution of fast-paced product launches and initiatives.
- Work closely with the global events team to build and implement in-person experiences.
- Uncover and initiate new business opportunities and use cases by engaging with developers, conducting market research, and supervising driven and key crypto trends.
WHAT YOU'LL BRING :
CA Annual Base Salary Range :
140,000 — $180,000 USD
WHO WE ARE : Do Your Best Work
Take Control of Your Finances
Take Care of Yourself
Benefits listed above are for full-time employees.
Ripple is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.
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Salary : $140,000 - $180,000
