Assistant Director, Marketing and Communications

The Assistant Director for the Marketing & Communications office will strive to advance the University’s marketing and communications strategy through a variety of marketing and recruitment publications, public relations, social media, and online content. With an emphasis on effective writing, this position will provide support for the University’s recruitment-focused marketing efforts and advancement strategies, as well as the mission of the University.

Responsibilities :

• Collaborate with the Director to design, implement, and continually refine innovative marketing and communication strategies, ensuring alignment with the University’s mission and goals.
• Serve as the University’s primary writer—write copy for marketing and recruitment publications and projects, the University magazine, public relations, social media, and the website.
• Lead the creation and execution of marketing and recruitment publications, managing timelines, stakeholder input, and final approvals to ensure high-quality deliverables.
• Serve as media liaison and identify public relations opportunities, write press releases, and disseminate news stories to the media on a timely basis.
• Monitor press release distribution and media placement performance and provide daily reports.
• Interview a variety of University constituents for profiles, feature stories, and take photographs.
• Edit and proofread a variety of marketing and communications content for accuracy and style.
• Proactively review and monitor the University’s website using a web-based content management system, ensuring that content is engaging, current, and accurate.
• Post upcoming events and information to the website in a timely manner.
• Monitor the University’s online and social media presences, ensuring that information, guides, and directories are current and effective.
• Perform other duties as assigned.

Minimum Requirements :

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