What are the responsibilities and job description for the Marketing Coordinator position at RLS Rapid Locking System?
Who We Are: At RLS, we are a dynamic and innovative company dedicated to enhancing our digital presence and improving customer engagement. Our marketing team plays a crucial role in driving our growth and success by executing impactful campaigns, creating engaging content, and supporting various marketing initiatives.
What You'll Do: As a Marketing Coordinator, you will be an integral part of our marketing team. Your responsibilities will include
- :Social Media Management: Creating and curating content for our social media platforms, engaging with followers, and tracking performance through analytics
- .Content Creation: Developing sales materials, product sheets, social media posts, email newsletters, blog posts, and promotional content that aligns with our branding and marketing goals
- .Marketing Inventory & Company Store Management: Overseeing and organizing marketing materials, promotional items, and company apparel. Ensuring inventory is stocked and efficiently managed for events, giveaways, and internal use
- .Customer Database Management: Maintaining and updating the customer database and territory maps for better targeting and follow-up efforts
- .Tradeshow & Event Coordination: Organizing and coordinating logistics for tradeshows, events, and product launches. Assisting with preparing promotional materials and post-event follow-up activities
- .Campaign Tracking & Reporting: Tracking the performance of marketing campaigns across channels and generating reports to measure their effectiveness. Providing insights to help optimize future campaigns
- .Sales Support: Preparing sales fliers, promotional materials, and other resources to support the sales team in engaging with customers and prospects
- .Market Research: Conducting research on industry trends, competitors, and customer preferences to provide valuable insights and inform marketing strategies
- .Administrative Support: Providing general administrative support to the marketing team, ensuring smooth coordination of marketing activities
.
What You'll Nee
- d:A Bachelor’s degree in Marketing, Communications, Business, or a related fiel
- d.1-2 years of experience in a marketing or communications rol
- e.Strong communication skills, including proficient writing, editing, and verbal skill
- s.Proficiency in design and marketing tools, including social media platforms, design software (e.g., Canva, Adobe Suite), and Microsoft Office Suit
- e.Highly organized with the ability to manage multiple tasks and projects with precisio
- n.Creative and detail-oriented with strong design skill
- s.A proactive problem-solver with initiative in addressing challenges and finding creative solution
- s.A team player with the ability to work independently and collaboratively within a tea
m.
What You'll Ga
- in:Hands-on experience in a dynamic marketing environme
- nt.A competitive salary plus Medical, Dental, and Vision insurance, 401k matching, mo
- re.Opportunities to contribute to impactful marketing initiativ
- es.Collaboration with various departments, including Sales, IT, and Customer Servi
- ce.Professional growth and development in a supportive and innovative compa