What are the responsibilities and job description for the Ecommerce Specialist position at Robert Half?
Paid Media & eCommerce Specialist
Are you a results-driven Paid Media Specialist with a passion for e-commerce and paid advertising? We are seeking a strategic and analytical professional to optimize campaigns, drive sales, and enhance the customer journey across Amazon, Google, TikTok, and other major platforms. If you thrive in a fast-paced environment and have a strong background in scaling digital ad performance, this opportunity is for you!
What You’ll Do:
- Manage & Optimize Campaigns – Lead PPC campaigns across Amazon, Google, TikTok, and Meta, ensuring alignment with sales goals and maximizing ROI.
- Amazon-Specific Growth – Implement best practices, optimize listings, and drive sales through Amazon Ads.
- Market & Performance Insights – Stay ahead of trends, analyze data, and translate insights into impactful marketing strategies.
- E-Commerce Strategy – Support content development on Shopify, ensuring brand consistency and an optimal shopping experience.
- Customer Engagement & Retention – Develop strategies to enhance the customer journey and foster brand loyalty.
- Cross-Functional Collaboration – Work closely with creative, copywriting, and analytics teams to ensure cohesive messaging and campaign execution.
Looking for:
- 5 years of experience in digital marketing, with a strong focus on paid advertising and e-commerce (Amazon, Shopify).
- Proven track record in managing and optimizing high-budget advertising campaigns across Google Ads, Amazon Ads, TikTok, and Meta.
- Fluent in English & Spanish, with an understanding of the Hispanic market and cultural nuances.
- Proficiency in Google Ads, Amazon Seller Central, Shopify, Adobe Suite, and basic HTML.
- Analytical mindset—comfortable using data to drive decisions and optimize performance.
- Strong organizational skills to manage multiple projects in a fast-paced environment.
- Industry experience in health, wellness, or supplements is a plus.
Salary : $70,000 - $85,000