What are the responsibilities and job description for the Senior Director of Product Marketing position at Robert Half?
Salary: $290000.00 to $310000.00 yearly
Description
We are searching for an experienced Senior Director of Product Marketing to become a part of our team in the IT Software industry. This role is based in Sunnyvale, California, and presents an exciting opportunity. As a Senior Director of Product Marketing, you will be in charge of managing marketing strategies for our products, developing a global team of product marketers, and maintaining a strong relationship with our technology partners.
Responsibilities
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to
Description
We are searching for an experienced Senior Director of Product Marketing to become a part of our team in the IT Software industry. This role is based in Sunnyvale, California, and presents an exciting opportunity. As a Senior Director of Product Marketing, you will be in charge of managing marketing strategies for our products, developing a global team of product marketers, and maintaining a strong relationship with our technology partners.
Responsibilities
- Develop and implement marketing strategies for DevSecOps technology solutions in collaboration with our Product and Technology teams
- Direct and nurture a global team of product marketers and communication professionals to ensure successful product launches
- Enhance our brand's reputation as the top choice for enterprise customers seeking DevSecOps solutions that enhance efficiency, mitigate risk, and accelerate the pace of software innovation
- Improve and execute our go-to-market and communication strategies with our go-to-market teams and external partners as we expand our business
- Monitor the competitive and market landscape closely to identify, support, or launch strategies and projects that will significantly contribute to B2B platform success
- Utilize tools such as Content Management System (CMS), CRM, Facebook Insights, Google AdWords, Google Analytics for effective campaign planning and brand awareness management
- Oversee the creation and management of digital advertisements and marketing collaterals.
- A minimum of 7 years of experience in IT Software industry, preferably in a leadership role.
- Proven expertise in Content Management System (CMS).
- Proficiency in Customer Relationship Management (CRM) software.
- Demonstrated ability in using Facebook Insights for marketing purposes.
- Hands-on experience with Google AdWords and Google Analytics.
- Proven ability to create and manage effective advertisements.
- Solid understanding of brand awareness strategies and tactics.
- Experience in campaign planning and execution.
- Proficiency in collateral management.
- Strong digital marketing skills.
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to
Salary : $290,000 - $310,000
