What are the responsibilities and job description for the Social Media Specialist position at Robert Half?
We are offering a short term contract employment opportunity for a Social Media Specialist in Anaheim, California. This role is in the food industry and will primarily involve creating engaging content for various platforms, monitoring social media engagement, and supporting the marketing and sales team.Responsibilities• Create engaging content for social media platforms including Instagram, LinkedIn, and TikTok.• Collaborate with the marketing team on social media content development.• Monitor audience engagement and respond to comments on social media platforms.• Develop content strategies for direct-to-consumer for an emerging new brand.• Regularly update website content and ensure alignment with Shopify capabilities.• Generate and distribute monthly newsletters for B2B audiences.• Develop and maintain content calendars on a weekly and monthly basis for company brands.• Create and edit photos and videos for social media and newsletters using design software like Adobe Creative Cloud and Canva.• Conduct research to gather information for newsletters.• Create engaging blog content involving spice and seasoning recipes, cooking, and application ideas.• Develop marketing materials such as sell sheets, brochures, and videos.
Salary : $32 - $37