What are the responsibilities and job description for the Product Marketing Manager- (Master of Messaging, Product Whisperer, Captain of Customer Voice) position at RTA Fleet?
Job Type
Full-time
Description
Are you passionate about understanding customers deeply and crafting stories that resonate? Do you thrive on turning insights into impactful marketing strategies that drive results? Do you believe great marketing goes beyond flashy campaigns and lies in creating meaningful connections between products and the people who use them? Are you excited by the idea of being the go-to expert for product positioning and launches? Do you love collaborating across teams to bring ideas to life while empowering others to succeed? If so, keep reading...
The Marketing team at RTA is looking for a Product Marketing Manager . This person will play a critical role in driving the success of RTA's solutions by deeply understanding our market, crafting compelling messaging, and leading go-to-market strategies, and enabling our teams to sell. The right team member will embrace curiosity, storytelling, and execution to elevate RTA's position as a leader in the fleet management space. They'll thrive in a collaborative environment, own their role with confidence, and work tirelessly to ensure that our customers-government, transit, education, waste management, and food & beverage fleet managers, parts clerks, and automotive technicians-get the tools and expertise they need to succeed. This isn't just a job; it's an opportunity to make an impact in an industry that keeps communities running.
Does this sound like your groove? Apply!
What We're Looking For
Someone who :
- Feels at home being a member of a healthy team. This means they aren't afraid to mix it up or be held accountable by the team and they are willing to hold others accountable as well. People with trust issues and insecurity need not apply. No, seriously.
- Fully embraces team health and eliminating the "5 dysfunctions of a team" (Patrick Lencioni)
- Will confidently own the product marketing manager role, while seeking collaboration and buy in from others.
- Is willing to lift boxes, clean floors, and hold doors if that's what it takes to get something done.
- Thinks of themselves less, while not thinking less of themselves.
- Understands the power and impact of their words and actions.
- Constantly looks for more : more to learn, more to do, and more opportunity.
- Loves to read, learn, grow, and stretch themselves. Extra points if you've read Obviously Awesome by April Dunford, Influence by Robert Cialdini, or anything from Seth Godin and Patrick Lencioni
Specifically for this job, someone who is :
Does this sound like you? Let's talk!
Key Results Areas (aka the Job Outcomes)
Detailed Duties List :
Research and Intelligence
Positioning
Product and Feature Launches
Enablement
Feeling confident that this is in your wheelhouse? Let's put that to the test!
The Bottom Line
You've made it this far, so congratulations! We are really looking for people who are ideal team players, with an almost frightening intensity and a passion for clearly articulating differentiated value to the market and making sales easier.
Base salary for the role is between $115k-130k, based on experience. This is a full-time, hybrid role (WFH available on Tues / Thurs) unless you aren't in the greater Phoenix-area, then it would be a fully remote role with a 15-20% travel expectation for conferences and tradeshows.
About Us
RTA has been established since 1979 and is a certified Great Place to Work! Our purpose is to help fleets succeed, with our current mission to help fleets save $1B in their operations. We pride ourselves on creating a caring, team-oriented, family-friendly atmosphere for both staff and clients, and love that our work makes a positive impact on all the lives we touch. Our clients are the backbone of society. They carry kids in school buses, patients in ambulances, food and medical supplies in trucks, and people just taking the bus or train to work. We do meaningful work, and we want our clients to have the best tools and experiences available to them.
Our office spaces are open, spacious, and colorful, with an abundance of natural light. We come together often as a company to enjoy freshly baked desserts or awesome lunches, and genuinely enjoy each other's company. We offer some pretty unique perks and benefits (Unlimited PTO, 6% safe harbor 401(k) match), as well as all the standard ones (Medical / Dental / Vision / Disability / Life Insurances). We're happy to talk through all the options!
Coming from the east side? You'll enjoy waving at the traffic going the other way while never having to stare at the blinding sun. It only takes about 30 minutes to get here from downtown Scottsdale in the mornings. We are located close to Arrowhead Mall, with quick access to the 101 from multiple directions.
If all of this sounds like you, and your type of company, then click apply! Seriously, we've asked you three times, and you are still reading. Come on, get your hands up and let's raise the roof!
Salary : $115,000 - $130,000
