What are the responsibilities and job description for the Marketing Audience Insights Analyst position at RTA US?
Job Description
Job Description
Job Title : Marketing Audience Insights Analyst
Contract Duration : 1 year contract with possible extension
Location : Celebration FL 34747 (Hybrid)
Pay Rate : $60.00 / hour to $63.75 / hour (Based on experience)
Our clients’ Customer Engagement Media Strategy & Activation team delivers powerful customer experiences across marketing touchpoints by using data and tools to bring marketing to life. They lead consumer analytics, business intelligence, and audience strategy for 1 : 1 marketing campaigns to improve targeting, messaging, and channel strategies using data-driven insights.
Responsibilities :
- Analyze and synthesize 1P / 2P / 3P data from various sources to build holistic views of audiences with clear insights and recommendations
- Manually pull data to feed various dashboards and curate data for insight requests
- Provide tactical support for direct channel and paid media campaigns by identifying relevant audiences, ensuring platform delivery, and supporting audience sizing requests
- Upload audiences into platforms and conduct audits in platform to ensure audiences are up to date and the correct audiences are being used
Minimum Qualifications :
Russell Tobin is a leading minority-owned professional and technical recruitment and staffing advisory organization.
Salary : $60 - $64
