Brand Director

Rubrik is looking for a dynamic, creative-minded, audience-focused, Brand Marketing leader to join our team!

In this role, you will lead the development of breakthrough marketing plans and activations that create brand love and deliver marketing results and business impact for the Rubrik brand. This is an incredible opportunity to contribute to marketing endeavors that support Rubrik’s market-defining portfolio of products that help businesses become cyber resilient.

The Brand Marketing Director is someone who has successfully built brands and businesses while leading Content Marketing and Creative teams. We’re looking for someone with their finger on the pulse of both the IT and security community and broader societal trends, who can creatively cut through the noise and have Rubrik stand apart with a unique point of view.

The ideal candidate is an accomplished marketing leader, possessing sharp strategic and creative instincts. Proven ability to build, support, and encourage multi-disciplinary teams to do the best work of their careers.

What You’ll Be Doing

• Brand Strategy & Design: Define and execute a clear and compelling brand identity that differentiates Rubrik in the market. Develop a clear value proposition, consistent brand voice, unified messaging framework, and unified visual identity aligned to company objectives and customer needs.
• Brand Amplification: Elevate brand visibility by cultivating relationships with influencers and industry leaders. Partner closely with the Global Comms team to help drive earned media coverage and thought leadership opportunities reinforcing our credibility and market position. Champion brand purpose, ensuring it is coordinated into the definition of our brands and into how our brands show up at every touch point. Monitor and manage brand equity, including brand awareness and loyalty.
• Digital & Content Marketing: Develop a data-driven content strategy supporting inbound marketing and lead generation, and guide the direction of high-impact content across web, blog, and other channels to engage our audience with thought leadership.
• Growth Marketing & Demand Generation: Build and execute targeted, brand-driven campaigns that attract, nurture, and convert customers. Leverage data and analytics to optimize performance and ROI.
• Brand Team Leadership: Build and lead a world-class brand team including the Creative and Content Marketing teams, and deploy the Brand budget the most effective and efficient ways. Advocate for brand marketing investments that create sustainable, marketing impact and business growth.
• Customer Obsession: Be a knowledgeable authority on the audiences and personas we support including those in the offices of the CIO and CISO, and industries in which we compete. Conduct market research to understand customer preferences and industry trends. Bring fresh, relevant points of view to the work at hand and build what's next.
  
  

What You Need To Succeed

• Proven experience building brands and results-oriented marketing plans. Familiarity with brand fundamentals (architecture, identity, and competitive positioning) of global brands.
• Applied use of consumer insights, market research, marketing analytics and measurement models
• Understanding of full-funnel marketing; diverse marketing channels, associated goals, and metrics
• Be a confident storyteller; exhibit executive presence combined with communication and social skills that authentically engage all levels of the organization
• Be energized by connecting the dots between insights, strategy and planning, and impactful results
• Model collaboration and leadership combined with optimism, curiosity, creativity, and a bias for swift action
• Comfort with co-creation processes and an understanding that great outcomes are made possible with strong partnerships with stakeholders
• Strong business knowledge and results orientation
• 12 years’ experience in brand marketing
• Bachelor’s Degree or equivalent
  

The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

US Pay Range

$204,400—$286,400 USD

Join Us in Securing the World's Data

Rubrik (NYSE: RBRK) is on a mission to secure the world’s data. With Zero Trust Data Security™, we help organizations achieve business resilience against cyberattacks, malicious insiders, and operational disruptions. Rubrik Security Cloud, powered by machine learning, secures data across enterprise, cloud, and SaaS applications. We help organizations uphold data integrity, deliver data availability that withstands adverse conditions, continuously monitor data risks and threats, and restore businesses with their data when infrastructure is attacked.

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Inclusion @ Rubrik

At Rubrik, we are dedicated to fostering a culture where people from all backgrounds are valued, feel they belong, and believe they can succeed. Our commitment to inclusion is at the heart of our mission to secure the world’s data.

Our goal is to hire and promote the best talent, regardless of background. We continually review our hiring practices to ensure fairness and strive to create an environment where every employee has equal access to opportunities for growth and excellence. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential.

Our inclusion strategy focuses on three core areas of our business and culture:

• Our Company: We are committed to building a merit-based organization that offers equal access to growth and success for all employees globally. Your potential is limitless here.
• Our Culture: We strive to create an inclusive atmosphere where individuals from all backgrounds feel a strong sense of belonging, can thrive, and do their best work. Your contributions help us innovate and break boundaries.
• Our Communities: We are dedicated to expanding our engagement with the communities we operate in, creating opportunities for underrepresented talent and driving greater innovation for our clients. Your impact extends beyond Rubrik, contributing to safer and stronger communities.
  
  

Equal Opportunity Employer/Veterans/Disabled

Rubrik is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Rubrik provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Rubrik complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please contact us at hr@rubrik.com if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

EEO IS THE LAW

NOTIFICATION OF EMPLOYEE RIGHTS UNDER FEDERAL LABOR LAWS