What are the responsibilities and job description for the Manager, Paid Media (TikTok) position at Ruggable?
About Ruggable :
Ruggable is a leading direct-to-consumer e-commerce brand based in Los Angeles, California with an extraordinary track record of high, profitable growth. We pride ourselves on having an extremely loyal customer base and a talented team made up of genuinely caring people who take action and deliver results. We are venture-backed and own a patented washable rug design that's disrupting the home décor industry. Our mission is to empower our customers to live vibrantly with beautiful products that don't compromise on function. If you're passionate about consumer products, e-commerce, and high-growth start-ups, keep reading!
Job Summary :
We are looking for a Manager of Paid Media to join our Customer Acquisition team. This specific role will be focused on leading our TikTok channel. This role will own the end-to-end management of the TikTok channel, from developing campaign strategies to performance analysis and ongoing optimization. You will work closely with the Creative & Marketing Insights teams to deliver high-performing campaigns that drive customer acquisition, brand awareness, and overall growth for Ruggable.
What You'll Do : Channel Strategy :
- Develop and execute a comprehensive TikTok paid media strategy that aligns with Ruggable's overall marketing objectives
- Identify growth opportunities and explore new tactics for expanding reach and improving performance on the platform.
- Stay ahead of TikTok trends and platform updates to leverage new features and ad formats effectively
Channel Management & Optimization :
Performance Analysis :
Collaborating on Creative Strategy :
What You'll Need to Have :
Required :
Compensation :
80-110k per year base salary
At Ruggable, we offer competitive compensation and benefits packages. Ruggable is an Equal Employment Opportunity employer. We proudly recruit and hire a diverse workforce and are committed to creating an inclusive environment for all employees.
If you are based in California, we encourage you to read this important information for California residents linked here.
To all recruitment agencies : Ruggable does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Ruggable employees or any other company destination. Ruggable is not responsible for any fees related to unsolicited resumes.
Salary : $80,000 - $110,000
