What are the responsibilities and job description for the Digital Engagement Manager position at Rumsey Hall School?
Digital Engagement Manager Position Overview:
Rumsey Hall School is seeking a Digital Engagement Manager to lead its online presence and develop effective digital marketing strategies. The ideal candidate will have expertise in social media management, content creation, and website management.
Main Responsibilities:
- Develop and execute a comprehensive digital engagement strategy to increase online visibility and drive student enrollment.
- Manage and curate content for the school's website, social media, and email campaigns to maintain a consistent brand voice and aesthetic.
- Collaborate with internal stakeholders to align messaging and support strategic initiatives.
- Monitor and analyze digital metrics to inform future marketing strategies.
- Stay up-to-date with the latest digital marketing trends and best practices.
Required Skills and Qualifications:
- Bachelor's degree in communications, marketing, fine arts, multimedia/graphic design, or a related field.
- Minimum of 2 years of experience in a similar role preferred, ideally in an educational or nonprofit setting.
- Proficiency in social media platforms and analytics tools.
- Expertise in graphic design and content creation tools (Adobe Creative Suite, Canva).
- Strong photography and video production skills.
- Proficient in website management platforms.
- Excellent organizational skills with the ability to manage multiple projects simultaneously.
- A proactive, energetic, and creative approach to work.
- Strategic thinker with a keen eye for detail and design.
- Strong storytelling skills to connect with diverse audiences.
- Excellent written and verbal communication skills.
- Highly collaborative yet capable of working independently.
- Positive attitude and enthusiasm for being part of the Rumsey Hall community.
How to Apply:
Please submit your resume, cover letter, and portfolio to the appropriate contact person.