Growth Marketing Manager

Russell Tobin & Associates is currently seeking a Growth Marketing Manager, 09 Months Contract role for one of our Fortune 500 clients, at New York, NY (Hybrid). Apply today for immediate consideration.

Hourly Pay: $70 to $75 W2

Location: New York, NY (Hybrid)

Duration: 09 Months Contract until Dec 2025

Responsibilities:

• This role sits at the intersection of marketing & product development, and is accountable for hitting our growth targets & business objectives in the US, including user acquisition, retention and upsell
• Lead the strategy & day-to-day operating model for precision and growth marketing function.
• Work cross-functionally with Engineering, Design, Product Management, Data/Analytics and Brand Marketing to design and execute growth initiatives
• Partner with the internal data & analytics team who is responsible for ensuring the right data infrastructure is in place; data infrastructure should enable analysis of user behavior and rapid experimentation.
• Define growth plan, brief & execute growth programs/campaign that deliver on US business goals and optimize across tactics to achieve our goals.
• Define the growth objectives that deliver business objectives.
• Quantify and understand progress against goals through developing a scorecard that measures progress against goals.
• Develop, implement, track and optimize digital campaigns across platforms (supported by our media agencies & data specialists who will be responsible for execution).
• Provide consumer insights by blending performance data with a deep understanding of user needs, habits and perceptions through design thinking.
• Provides clear briefs to internal & external stakeholders/agencies, rooted in historical learnings, trends, with clearly defined goals, KPIs and a test and learn plan.
• Partner with Product Management & Brand Marketing on optimizing the end to end digital consumer journey across all touchpoints to deliver on business goals.

Qualifications:

• At least 6-7 year’s experience working in a growth marketing role at a DTC brand, preferably a startup.
• Proven record of building and leading driven and dynamic teams working in agile sprints, with a track record of driving successful performance.
• Has design thinking experience & knowledge, passionate about creating value for consumers, always applying a consumer-first mindset to solving problems & building products/campaigns.
• Strong pulse on emerging trends, able to adapt to rapidly changing marketing & consumption changes & is comfortable testing and learning new tactics to deliver growth.
• Capable of managing a large volume of projects and requests, while knowing how to prioritize workload
• Passionate & excited to deliver our company’s mission to enable people to celebrate life, everyday!

Russell Tobin is a leading minority-owned professional and technical recruitment and staffing advisory organization. We are comprised of specialized practices focusing on a variety of skill sets and industries. Having a depth and breadth of industry expertise, our subject matter experts are able to provide tailored and swift sourcing solutions to fulfill client hiring needs. In other words, we connect top talent with companies.

As a certified minority-owned business, Pride Global and its affiliates - including Russell Tobin, Pride Health, and Pride Now - are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics.

Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.