What are the responsibilities and job description for the Senior Product Marketing Manager position at SaaS Labs, Inc?

JustCall is SaaS Labs’ flagship product. As the Senior Product Marketing Manager for JustCall, you will be the “force amplifier” behind the JustCall go-to-market. You will be an expert in developing product messaging, positioning and pricing to align our marketing and sales teams, and fuel growth. You’ll be joining an ambitious and collaborative global team who has shepherded rapid growth and customer delight.

Qualification :

7 years of Product Marketing experience, preferably with a SaaS company
2 years in the Contact Center and / or modern telephony space
Experience leading cross-functional teams
Prefer SMB and / or mid-market experience
MBA preferred

Key Responsibilities :

Research and build expertise on our key verticals and personas, and create differentiated product messaging and positioning collateral to target them effectively across the buyer journeys

Create sales collateral, and collaborate with our enablement team to train our sales teams and partners

Collaborate with the marketing team to create content across brand awareness and demand generation channels including blogs, white-papers, webinars, videos and more

Create messaging and content around product launches and ongoing go to market efforts. Disseminate key information from new releases across internal departments, existing customers and the broader market

Propose new / revised pricing for new features and to improve the overall go-to-market

Must-Have Skills :

Great at taking complex information and distilling it for various audiences

Great at understanding and empathizing with diverse user and buyer personas in the SMB / mid-market space

A master communicator with great writing skills for various formats, like blogs, data sheets, white-papers, and more

Ambitious and comfortable with a fast-paced environment, taking ownership of your work and finding creative solutions

You’re excited by challenges and charting a path through ambiguity

Good-to-have Skills :

Deep understanding of the contact center and / or modern telephony space

Well-versed at successfully working cross-functionally with various groups, and comfortable influencing and helping various groups like Product, Sales, Marketing, Customer Success and more

Deep experience with SaaS businesses and models

Experience developing successful pricing for a SaaS product

Other essential qualities for this role :

Interest in working remotely as part of a global team

Interest in some travel, including occasional international travel to India

Benefits and Perks :

High ownership and exposure to leadership teams

Opportunity to work and collaborate with a truly global team spread across 6 countries

Stock options that have a great chance of becoming valuable

Routine hackathons and learning boot camps to promote knowledge sharing

Work from anywhere in the world

About SaaS Labs :

SaaS Labs is a global SaaS company powering Sales and Support teams of over 7000 growing businesses with its software ecosystem focused on automation, productivity, and collaboration. One of the fastest-growing companies in India, SaaS Labs is backed by leading investors such as Sequoia, Base10 Partners, and Eight Roads. Currently, their portfolio of products includes JustCall (Contact Center Software), Helpwise (Shared Inbox), Dial works (Sales Readiness Platform), EasyCalendar (Scheduling Software), CallPage (Callback Automation), Atolia (Collaborative Workspace), and CallRoot (Call Tracking and Analytics).

A 100% remote company, SaaS Labs is a diverse international team of passionate problem solvers. With innovation, experimentation, and customer obsession at the heart of its ethos, the company has been honored with 30 innovation awards including the coveted Deloitte Technology Fast 50 and FT High Growth Companies (Asia Pacific).

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