What are the responsibilities and job description for the Web Developer Job at Saltbox Solutions in Cary position at Saltbox Solutions?
Key Functional Areas of Responsibility
- Develop landing page templates for PPC advertising campaigns.
- Audit new clients’ existing tracking configurations for issues & best practice gaps.
- Confidently communicate tracking recommendations to clients.
- Implement page view, event, and conversion tracking in Google Tag Manager.
- Implement website changes in support of technical SEO, based on recommendations from the SEO team.
- Configure call tracking (e.g. CallRail) for client websites and ads.
- Maintain existing clients’ tracking configurations in Google Tag Manager, Google Analytics, and Google / Bing / LinkedIn / Meta Ads.
- Troubleshoot and fix any marketing attribution data issues in Google Analytics.
- Embed tracking codes on client websites on platforms like Wordpress, Shopify, Hubspot, etc.
- Create and update one-off client reporting dashboards in Google Looker Studio.
- Create one-off reports for clients and our internal team in Google Sheets when necessary to support custom client requests.
- Keep pace with web analytics & tracking industry trends and developments.
- Work closely with the other team members to ensure that all client tracking and reporting needs are supported.
- Provide technical support and feedback to the SEO and PPC teams.
Professional Competencies, Skills, & Qualifications
About The Gig
Saltbox Solutions is a Cary-based agency that is big on (1) doing good work, and (2) doing right by people. We are serious about delivering excellent value to our customers; and we also believe it’s critically important to have fun while we do it! Saltbox Solutions relies on a foundation of communication and trust, and we build our crew with motivated and experienced individuals who thrive in this type of environment. The small nature of our team gives you the opportunity to make a difference in the life of the company and real connections with those around you. Here are some of the perks of joining the Saltbox team :
Saltbox Solutions is an equal opportunity employer. We think hard work, transparency, and a little bit of fun make the ideal formula for success. If your values align with ours, we encourage you to join the Analytics team at Saltbox Solutions.
Seniority level
Employment type
Job function
J-18808-Ljbffr
Salary : $500