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Senior Director, Brand Management (Sam's Club)

Sam's Club
BENTONVILLE, AR Other
POSTED ON 4/2/2025
AVAILABLE BEFORE 6/1/2025

Position Summary...

At Sam’s Club, we turn the everyday into something special. This mission serves as the foundation for every decision we make to create the future of retail, from responsible sourcing to sustainability – and everything in between.

As a Senior Director II, Brand, Creative, & Packaging, Private Brands, your expertise, vision, and strategy will enable you to bring new products and our brand strategy to life for the Private Brands team at Sam’s Club. Leveraging your creative influence, you’ll make a direct impact on the business and deliver on our brand promise of “creating special” for our members. Along the way, you’ll be guided by our deep-rooted culture and have the support you need to do your job, learn, grow, and succeed.

What you'll do...


In this role you will lead all creative and packaging efforts in support of our Member’s Mark brand. You will leverage member analytics, financial data, and feedback to make member-centric recommendations and decisions, enhance effective internal and external partnerships, and build brand loyalty for the Member’s Mark brand.

Success in this role requires sound judgment, thoughtful planning, and the ability to influence others. You’ll use your executive presence to work with merchants and suppliers and navigate interesting complex challenges.

  • You are a “working creative director” who can roll their sleeves up.
  • You have an exceptional ability to bring products to life while inspiring members through elevated product photography and engaging, structurally sound packaging
  • You can lead and inspire a team of brand managers, graphic designers, and packaging engineers
  • You are member-centric and drive member-focused recommendations and decisions across all member touchpoints
  • You are data-savvy: you can analyze performance, understand product, and design trends, and translate results into strategies
  • You are tenacious, dedicated, and thrive working with ownership, autonomy, and a healthy dose of competition

What you'll bring:

  • Lead in-house brand, creative, and structural packaging teams tasked with developing a best-in-class Member’s Mark experience that delivers on our strategy and brings the brand to life in a unique and ownable way.
  • Ensure brand has a cohesive look, feel, and tone of voice across all channels, products, and brand touchpoints
  • Manage external agency partners, photographers, freelancers, and other resources to support the creative development and packaging needs required of the brand
  • Guide project managers to prioritize work and team objectives to hit deadlines and maximize resources. Clearly communicate timelines internally and with business partners.
  • Partner with cross-functional teams and act as the lead brand steward to ensure consistency of written and visual communications that are aligned with brand standards. Acts as brand consultant on a wide variety of internal and external projects as well as cross-functional partners e.g., Marketing, PR, and more.
  • Coach, inspire and mentor reports to develop and enhance skills providing clear and constructive feedback that fosters growth
  • Present all creative work to internal stakeholders at the DMM/GMM and Chief Merchant level that influences and enhances understanding on all levels.
  • Elevate the importance of design within the organization by creating understanding of its role in driving our differentiation and place within the club channel
  • Responsible for creative design budgets, forecasting, invoice processing and budget management.

At Sam's Club, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet!

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- Health benefits include medical, vision and dental coverage

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- Financial benefits include 401(k), stock purchase and company-paid life insurance

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- Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see https://one.walmart.com/notices.

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- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart.

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The annual salary range for this position is $130,000.00-$260,000.00

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Additional compensation includes annual or quarterly performance bonuses.

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor’s degree in Business, Communications, Marketing, Business, or related field and 6 years’ experience in brand development and
management, developing creative briefs, marketing, or related area OR 8 years’ experience in brand development and management, developing
creative briefs, marketing, or related area.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Working on multi-national teams, Working with advanced functionality of Excel

Masters: Business Administration

Primary Location...

2101 Se Simple Savings Dr, Bentonville, AR 72712-4304, United States of America

Salary : $130,000 - $260,000

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