What are the responsibilities and job description for the Sr. Graphic Designer Job at Sammons Financial Group Inc. in Sioux Falls position at Sammons Financial Group Inc.?
What You Can Expect In This Role
Responsible for contributing to, advocating for, educating on, and advancing overall creative design strategy. Key responsibilities include outstanding design, advanced design layout expertise, and support to Marketing Communications in the area of conceptual thinking, design thinking, initial creative concept, graphic design, graphic illustrations, photo selection, brand stewardship, and page layout to an in-house marketing communications department for all print and electronic marketing and sales materials. Ensure all files are accurate, proofed and timelines are met or exceeded in support of department priorities. Accomplish duties by utilizing Mac computer systems running Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Acrobat, Adobe XD, Dreamweaver, and Salesforce Marketing Cloud.
What You'll Do In This Role
- Serve as subject matter expert (SME) and resource for team for brand standards and creative design strategy through thorough understanding of company brand standards, team and organization goals, comprehensive understanding of current design trends, and regularly educating others on the creative team.
- Set up and lead creative design brainstorming, design thinking, and collaboration sessions.
- Regularly provide feedback and critique team’s creative work to ensure it is on brand and on point with creative strategy.
- Effectively manage time and resources to ensure that work is completed efficiently.
- Work with marketing strategy team to design creative concepts and coordinate various aspects of production including direct mail, brochures, marketing materials, seminar invitations, print ads, flyers, forms, email, and more.
- Collaborate with marketing communications team members to develop creative approaches and creative strategies as most appropriate for intended target audiences.
- Serve as lead on creative initiatives to accomplish team and organizational goals.
- Support ad hoc creative needs, such as the development of print projects, banners, social ads, and other digital media.
- Develop innovative, impactful, and promotional pieces for print or electronic communication, conforming to appropriate production requirements and company branding initiatives.
- Determine arrangement of copy and illustrations or graphics; selects style, typeface, suitable medium; technique, and graphic design based upon available space and aesthetic direction provided.
- Interact with internal team, others in the organization, and outside vendors (i.e., printers, publishers, email communication vendors, etc.) as necessary to efficiently and effectively implement marketing communication initiatives.
- Uphold established design standards for branding of print and electronic media.
- May serve as project lead for marketing campaigns from a design technology standpoint; work closely with management, Marketing Support and / or project requestors to fully understand the product and market place of a particular project; collaborate on the overall marketing strategy, creative strategy and message; work daily with writers and coordinators as well as with other designers to complete campaigns tasks as needed.
- Understand and manage priorities in a fast paced environment while maintaining quality controls; interact with team members on priority changes and status updates.
- Assemble complete and final files for vendor (printer, publication, email distribution house, etc.) and works with Marketing Production and / or vendor as necessary to achieve a satisfactory finished product.
- Assist others in the company with miscellaneous artistic or design needs which may include taking photographs, sending / saving digital photos, creating design elements or logos for cards, etc., POP displays and trade show booths.
- Maintain files of all advertising pieces, materials of assigned projects and assures electronic documents and assets are filed in the proper location on the server(s) in a timely manner.
What We're Looking For
Other Requirements
What you can expect when you join Sammons Financial Group
Work Authorization / Sponsorship
At this time, we’re not considering candidates that need any type of immigration sponsorship now or in the future or those needing work authorization for this role (This includes, but is not limited to students on F1-OPT, F1-CPT, J-1, etc.)
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