What are the responsibilities and job description for the GTM Specialist Intern position at Samsung Electronics America?
Position Summary
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
Role And Responsibilities
This opportunity is to support the National Retails Sales team for Samsung and specifically to support our sales strategy team to develop Go to Market strategies to accelerate Samsung share gains with our retail partners within the TV category. This individual will work with the Director of Sales Strategy and cross functional HE Division Team members to do a deep dive into the Customer Experience Journey for each of our national retail partners and review the impact the CEJ has on driving consumer conversion with Samsung.
This will include looking at instore and online execution of fact tags, PDP, marketing messages, price promotions, and value adds. This individual will be asked to do comparison of the different paid membership programs offered by each national retailer to understand the pros and cons of each relative the retailer and consumer. The intern will be asked to provide a final overview of their findings and recommendations to enhance Samsung sales and to identified missed opportunities or channels Samsung should be focused on.
Skills And Qualifications
Minimum Qualifications and Preferred Qualifications:
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
Role And Responsibilities
This opportunity is to support the National Retails Sales team for Samsung and specifically to support our sales strategy team to develop Go to Market strategies to accelerate Samsung share gains with our retail partners within the TV category. This individual will work with the Director of Sales Strategy and cross functional HE Division Team members to do a deep dive into the Customer Experience Journey for each of our national retail partners and review the impact the CEJ has on driving consumer conversion with Samsung.
This will include looking at instore and online execution of fact tags, PDP, marketing messages, price promotions, and value adds. This individual will be asked to do comparison of the different paid membership programs offered by each national retailer to understand the pros and cons of each relative the retailer and consumer. The intern will be asked to provide a final overview of their findings and recommendations to enhance Samsung sales and to identified missed opportunities or channels Samsung should be focused on.
Skills And Qualifications
Minimum Qualifications and Preferred Qualifications:
- Academic Major Preferred (Undergrad and Masters) Business Administration, Finance, Marketing.
- Basic understanding of go-to-market strategies, such as product, price, positioning and customer segmentation and retail landscape
- Basic understanding of financial business models, margin structures, return on investment calculations, GMROI, gross to net waterfalls
- Microsoft proficient including advance knowledge or skills in Excel
- Familiarity with digital marketing concepts, branding, competitive analysis
- Ability to analyze market trends and customer experience journey
- Strong written and verbal communicator
- Self-motivated and ambitious
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- Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.
