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Summer Intern, Product Marketing & Strategy

Samsung Electronics America
Plano, TX Intern
POSTED ON 2/23/2025
AVAILABLE BEFORE 3/22/2025
Position Summary

Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.

People | Excellence | Change | Integrity | Co-prosperity

Role And Responsibilities

Samsung’s Networks business is a leader in providing cloud-native 4G and 5G networking products to mobile service providers around the world. The Networks Strategy, Business Development, & Marketing team supports the success of our US business with customer and market analysis, marketing communications, and partnership execution.

The intern will work in the Plano, Texas office with our Marketing and Strategy team to help with marketing programs, strategy evaluations, and research mobile operator network performance. This internship provides an excellent opportunity to gain experience into all facets of marketing and strategy and will provide access to Samsung executives.

Key Responsibilities:

  • Help to develop and execute marketing programs that drive growth of the company’s products by working with product managers, sales teams, corporate communications teams, and other departments to ensure successful implementation of product launch events
  • Analyze mobile operator network performance by supplier and identify Samsung impact
  • Research implementation status of 5G use cases in the US and globally and develop strategy for helping operators to monetize network investments
  • Evaluate current digital and social media strategy and recommend enhancements based on industry best practices
  • Analyze mobile operator quarterly earnings and identify key takeaways for senior leadership


Skills And Qualifications

Qualifications:

  • Education: Currently pursuing MBA. Undergrad in electrical engineering, telecom engineering, or computer science would be preferred
  • Technical Skills:
    • Familiarity with cellular mobile terminology – eg, 4G/5G, Radio Access Network, …
    • Comfortable doing quantitative and qualitative assessments (research, financial statements, other data)
    • Very strong Excel and Power Point skills
    • Quantitative strategic analysis of large data sets

  • Soft Skills:
    • Understanding of US mobile market – network operators, 5G use cases and marketing
    • High comfort level reading and understanding market research reports from financial and industry analysts as well as technical documentation
    • Creative approach to developing marketing messages in support of Samsung Networks business
    • Strong analytical and problem-solving skills.
    • Eagerness to learn and a proactive attitude.
    • Good communication and teamwork skills.
    • Attention to detail.
    • Ability to work independently and manage time effectively
    • Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.


    At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.

    • Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.


    Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process

    Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.

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