What are the responsibilities and job description for the Director Market Development -- TZIELD position at Sanofi?
Position Title: Director Market Development -- TZIELD
Department: Market / MCO Generalist Leader
Location: Bridgewater, NJ
Job Position Description:
The Market Development Director will lead integrated marketing and educational strategies and tactics to support best-in-class commercialization of a new biologic agent in Type 1 Diabetes.
Key management responsibilities include developing initiatives to accelerate market growth, while establishing a solid strategic foundation for long-term market leadership. This individual will be responsible for implementing programs to positively impact not only HCPs, but also Payers and other key stakeholders. This position will report directly to the Head of Marketing for Autoimmune Diabetes, and have direct interface with national thought leaders, professional associations, the Thought Leader Liaison team, Medical Affairs, Field Medical, Regulatory, Market Access, Product Communications, Global Marketing, and agency partners.
The position requires a highly motivated individual who is able to collaborate and lead in a matrix organization, to accomplish transversal deliverables. This position is also required to spend a considerable amount of time with key opinion leaders, building relationships and developing programs.
Key responsibilities include:
▪ Develop a comprehensive understanding of the disease state(s) and the market landscape to develop high-impact and differentiating strategies/tactics
▪ Manage key thought leaders and diabetes centers of excellence strategy, with corresponding engagement plan development and execution
▪ Develop awareness-building and educational plans with ownership of specific deliverables and KPIs
▪ Lead US national and collaborate on regional congress planning and activities
▪ Lead Commercial advisory boards to gain insights across specialties and HCP segments
▪ Manage key thought leaders working group and faculty to be used as core speakers; constantly optimizing the speaker bureau
▪ Develop peer-to-peer education strategy and programs, with corresponding outcomes measurement
▪ Liaise with Medical leadership, MSL team, TLL team, Publications, Health Outcomes etc. as appropriate
▪ Drive internal stakeholder alignment, and develop strong relationships with cross-functional teams that support the brand
▪ Manage agencies and vendors as needed to develop and execute tactical marketing and educational programs
▪ Willingness to travel nationally (and internationally on a few occasions), about 30-40% of the time
Required Qualifications and Skills:
▪ Minimum Level of Job-Related Education: Bachelor’s degree
▪ MBA or other graduate level degree preferred
▪ Strong business and science background, with proven ability to work with Medical experts
▪ Successful track record in pharmaceutical marketing with 10 years relevant experience with increasing job responsibilities
▪ Experience in market development strategies and tactics, and experience with regulatory review/approval process
▪ Biologics launch experience is preferred
▪ Specific specialty/biologics and/or diabetes expertise is preferred
▪ Candidates must possess the ability to proactively analyze business problems, identify key issues, develop strategic solutions, implement tactical programs, and design metrics to measure business impact.
▪ Individual must possess the ability to build consensus in a matrix environment with multiple functional groups supporting the brand team.
▪ Previous supervisory experience in marketing with demonstrated ability to effectively communicate, influence and lead a plus.
▪ Strong organizational, communication and financial/analytical skills
▪ Ability to travel approximately 30-40% of the time.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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Salary : $165,000 - $209,000