Marketing Design Lead

Description

Who We Are

Founded in 2004, Santa Cruz County Bank is the wholly owned subsidiary of West Coast Community Bancorp, a bank holding company. West Coast Community Bancorp stock is publicly traded on the OTCQX U.S. Premier Market under the symbol SCZC. The Bank is a top-rated, locally operated and full-service community bank headquartered in Santa Cruz, Calif. with branches in Aptos, Capitola, Cupertino, King City, Monterey, Salinas, San Luis Obispo, Santa Cruz, Scotts Valley and Watsonville. Santa Cruz County Bank is distinguished from "big banks" by its relationship-based service, problem-solving focus and direct access to decision makers. The Bank is a leading SBA lender in Santa Cruz County and Silicon Valley. As a full-service bank, Santa Cruz County Bank offers competitive deposit and lending solutions for businesses and individuals; including business loans, lines of credit, commercial real estate financing, construction lending, asset-based lending, agricultural loans, SBA and USDA government guaranteed loans, credit cards, merchant services, remote deposit capture, mobile and online banking, bill payment and treasury management. True to its community roots, Santa Cruz County Bank has supported regional well-being by actively participating in and donating to local nonprofit organizations. 

National, State and Local Ratings and Awards 

• Bank Performance Report: The Bank is ranked 10th in overall financial performance for banks in California. 
• The Findley Reports: West Coast Community Bancorp, holding company of Santa Cruz County Bank, is rated a “Super Premier Performing Bank,” the highest rating given by The Findley Reports, for fourteen years. 
• Bauer Financial Inc.: The Bank is rated 5-star "Superior" based on its financial performance. 
• Silicon Valley Business Journal: The Bank is a top 20 bank, ranking 13th in deposits for 2024. 
• Good Times, 2024 Best of Santa Cruz County Award: Voted "Best Bank" for 12 consecutive years. 
• Santa Cruz Sentinel, 2023 Reader’s Choice Award: The number one bank in Santa Cruz County by readers for 9 years. 
• Santa Cruz County Chamber of Commerce: Recognized as Business of the Year in 2025, 2021 and 2018. 

Check our reviews on Indeed and Glassdoor: 

https://www.indeed.com/cmp/Santa-Cruz-County-Bank 

https://www.glassdoor.com/Overview/Working-at-Santa-Cruz-County-Bank-EI_IE1677146.11,33.html 

Position Overview 

The Marketing Design Lead is integral to delivering on the Bank’s marketing strategy by providing creative direction and design for multiplatform campaigns and communication tools while overseeing creative work produced by the Marketing & Design Associate and freelance partners. This fast-paced role requires a person who is creative, highly organized and detail-oriented, demonstrates self-initiative and strong creative management skills to ensure high-quality output and consistency across all materials. The Marketing Design Lead will manage all aspects of production for both digital and traditional marketing, including advertising collateral, branding and graphic design. Additionally, the role involves maintaining and promoting the Bank’s brand standards, managing website and social media content, assisting with communications, and supporting internal and external events. The ideal candidate is a strong protector and promoter of the brand with excellent organizational and project management abilities. As a valuable member of the team, this associate may also be required to assist with after-hours events. This is an onsite position at our Santa Cruz corporate office. 

Requirements

Essential Job Functions:

The Marketing Design Lead 

• Manage design projects from start to finish, overseeing timelines, budgets and client expectations. 
• Develops creative concepts using inspiration from traditional industry and nontraditional sources.
• Designs and maintains marketing collateral for print, digital, outdoor and social media platforms.
• Updates and manages website content and digital advertising campaigns.
• Develops and maintains brand guidelines and ensures proper logo usage.
• Works hand-in-hand with every member of the Marketing team, to translate their vision into a reality while maintaining the organization’s brand standards.
• Directs outside creatives and partner agencies to ensure existing brand standards are met.
• Assists with photo shoots, press releases, internal communications, and executive presentations.
• Manages marketing assets to ensure brand consistency and accessibility.
• Uses project management software and procedures to obtain required associate and compliance approvals.
• Prepares files that meet the production specifications required for print, digital advertisements, etc.
• Packages, archives and backs-up files, not only for the organization’s future use, but also for regulatory audits as required.
• Supports event planning and execution including shareholder meetings and community events.
• Creates training materials and step-by-step guides for internal processes.
• Cross-trained to serve as backup support for other marketing team members when necessary. 

Requirements:

• Bachelor’s degree in graphic design, integrated/new media design, fine arts or a related field.
• Minimum of 8 years of experience in graphic design and marketing. 
• 1-2 years of banking experience preferred.
• Superior design skills and strong proficiency in Adobe Create Suite, including InDesign, Photoshop, Illustrator, and Acrobat.
• Prepress and digital file production knowledge and experience working with printers, web developers and digital agencies to provide files that meet the correct specifications required for each platform. 
• Experience with design tools such as Canva and Figma as well as familiarity with website coding and back-end administration
• Experience with email marketing platforms such as Mailchimp and/or Constant Contact.
• Experience in project management tools like Asana and/or Monday.com.
• Strong written and verbal communication skills.
• Ability to multitask, prioritize and work independently with minimal supervision.
• Proficient in Microsoft Office Suite.
• Self-starter with the ability to manage multiple projects simultaneously in a challenging environment.

Benefits:

• Medical, dental, and vision plans
• Vacation, sick leave, paid holidays
• Paid volunteer time
• Employer paid life insurance, long term and short term disability
• 401(k) with employer matching
• Ongoing training, professional development and career advancement opportunities

Physical Demands:

The physical demands described here are representative of those that must be met by a teammate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• While performing the duties of this job, the employee may be regularly required to stand, sit, talk, hear, reach, stoop, kneel, and use hands and fingers to operate typical office equipment such as a computer, telephone, mouse and keyboard.
• Specific vision abilities required by this job include close vision requirements due to computer work.
• Light to moderate lifting may be required.
• Regular, predictable attendance is required; including the occasional evening and weekend work as business demands dictate.
• Travel between company locations as needed.

Work Environment

The work environment characteristics described here are representative of those a teammate encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Moderate noise (i.e., business office with computers, phone, and printers, moderate traffic).
• Ability to work in a confined area.
• Ability to sit or stand at a computer terminal for an extended period.

Salary : $80,000 - $95,000