Demo

Public Relations Specialist Coles Marketing Carmel, IN Interested Not Interested

Savvy, Inc.
Carmel, IN Full Time
POSTED ON 2/25/2025
AVAILABLE BEFORE 5/22/2025

Company Overview : Coles Marketing is a leading advertising agency renowned for our innovative campaigns, creative excellence, and strategic approach to brand building. With a diverse portfolio of clients spanning various industries, we pride ourselves on delivering impactful and results-driven solutions. We are seeking a dynamic and experienced Director of Public Relations to lead our PR efforts.

Position Overview : As the Director of Public Relations, you will be responsible for developing and executing strategic PR initiatives to enhance the visibility and reputation of Coles Marketing's clients. You will play a pivotal role in shaping our client's narrative, securing media coverage, and fostering positive relationships with key stakeholders.

Key Responsibilities

  • Develop and implement comprehensive public relations strategies to promote our clients' brands.
  • Cultivate and maintain relationships with media contacts, journalists, industry influencers, and other relevant stakeholders.
  • Lead the creation of compelling press releases, media pitches, thought leadership articles, and other written materials.
  • Oversee media relations activities, including proactively pitching stories, managing press inquiries, and arranging media interviews.
  • Identify opportunities for speaking engagements, award submissions, and other PR initiatives to showcase our agency's expertise and thought leadership.
  • Collaborate with account teams to integrate PR efforts into overall client strategies and campaigns.
  • Monitor media coverage and industry trends to identify opportunities, assess risks, and adjust PR strategies as needed.
  • Serve as a spokesperson for the agency and our clients, representing them in media interviews, speaking engagements, and other public forums.
  • Manage crisis communications and develop strategies to protect and enhance our agency's reputation and that of our clients.
  • Track and analyze PR metrics to measure the effectiveness of PR campaigns and initiatives, and provide regular reports to leadership.

Qualifications

  • Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field (Master's degree preferred).
  • Minimum of 5 years of experience in public relations, with a focus on the advertising, marketing, or creative industries.
  • Proven track record of developing and executing successful PR campaigns that generate media coverage and drive brand awareness.
  • Strong leadership skills, with the ability to inspire and mentor a team of PR professionals.
  • Excellent written and verbal communication skills, with a keen eye for storytelling and attention to detail.
  • Strategic thinker with a deep understanding of media relations, social media, and digital PR trends.
  • Ability to thrive in a fast-paced, deadline-driven environment and manage multiple projects simultaneously.
  • Strong interpersonal skills and the ability to build and maintain relationships with diverse stakeholders, including clients, media contacts, and industry influencers.
  • Experience managing crisis communications and navigating sensitive issues with professionalism and discretion.
  • Proficiency in PR measurement and analytics tools to track and report on the impact of PR efforts.
  • Benefits

  • Competitive salary and performance-based bonuses
  • Comprehensive benefits package including health, dental, and vision insurance
  • 401(k) retirement plan with company match
  • Generous paid time off and flexible work arrangements
  • Professional development opportunities and ongoing training
  • Vibrant and collaborative company culture with opportunities for growth and advancement
  • Join Coles Marketing and be part of a dynamic team that is shaping the future of advertising and communications. If you are a strategic thinker with a passion for PR and a proven track record of success, we want to hear from you!

    Skills

    Advertising Services Marketing, Public Relations, and Writing / Editing

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